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BizReport | Ecommerce May 19, 2015

Study: In-store shopping still preferred

For all the talk about people choosing online retailers, one new study say in-store shopping is still the shopping method of choice for the bulk of shoppers. ... >>

BizReport | Advertising September 07, 2011

Report: Images, coupons, location services key to local business

Local businesses may want to re-think the image and coupon content of their web listings. According to new data from MarketingSherpa, local search results with images and coupons are big attention getters for consumers. ... >>

BizReport | Research August 11, 2010

How to use special events in your marketing

List-building is never a simple thing. Ask any marketer, publisher or brand and they'll tell you that building a list is one of the most difficult tasks they face. But new research from Marketing Sherpa shows that list building, while... >>

BizReport | Email Marketing December 21, 2009

Email is consumers' first choice for sharing

When it comes to sharing online information whether a news headline, a coupon or a video clip most consumers still turn to the Internet. According to a recent ShareThis study email is tops with consumers for sharing information with friends... >>

BizReport | Email Marketing November 03, 2009

How email and social can benefit from cross-marketing

Cross-channel marketing has gained popularity since the economy went south as brands try to get more bang for each marketing buck. Two marketing platforms you may not have considered 'crossing' are email and social but according to new data from... >>

BizReport | Research July 06, 2007

Online shopping cart abandonment rates high

Many customers abandon their online shopping carts during the purchase process, new data gives some insight as to why this happens.... >>

BizReport | Research June 13, 2007

Tech buyers avoid unwanted calls with invalid phone numbers

The online generation of sales leads by forcing registration for content or downloads should include multiple offers and communication routes to maximise sign-ups.... >>

BizReport | Ecommerce February 21, 2007

Websites benefit from turning customers into reviewers

E-tailers have been slow to incorporate customer reviews and ratings in their websites for fear of doing more damage than good, but new research shows, it can benefit business and increase sales.... >>

BizReport | Email Marketing February 19, 2007

Preview panes demand new look at email marketing communications

Pencil in a meeting with your creative department, you will need to update them on new email marketing design considerations. ... >>

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