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BizReport | Email Marketing November 22, 2011

Emailers: Why your messages may be falling on deaf ears, blind eyes

Although more people will be shopping online this holiday season, there are many brands and marketers who won't see an uptick in sales. Why? Because their email campaigns aren't hitting the mark. ... >>

BizReport | Blogs & Content archives August 04, 2010

3 Tips to make your CMS SEO friendly

Content management systems (CMS) are beautiful things. They allow you to create and control online content with the click of a few buttons, but there can be a downside. Not all CMS platforms are friendly to your search engine optimization... >>

BizReport | Ecommerce archives January 12, 2010

Focused ad messages boost traffic 18%

With the right messaging good things can happen. That could be the tag line for the latest research from Marketing Sherpa, which shows how a coffee company boosted website traffic by nearly 20% simply by focusing the content of banner... >>

BizReport | Research archives February 10, 2009

How to better engage the boomer marketplace

Vitamins, joint pain relief and affordable insurance. These are the domains of marketers targeting the baby boomer generation. But are they the only domains? Not hardly. Baby boomers aren't just thinking about their health and well-being they are purchasing toys... >>