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BizReport | Advertising July 18, 2017

Ad Roundup: Announcements highlight brand safety, engagement

In today's advertising roundup, two announcements that focus on brands building higher engagement, and another that underlines the importance of brand safety. ... >>

BizReport | Ecommerce October 27, 2016

Study: Half of shoppers look for 'https' or other security symbols online

When it comes to protecting information online, most consumers are taking steps to maintain their privacy - like looking for 'https' at the beginning of a web address or looking for padlock symbols. That, according to new MarkMonitor data. ... >>

BizReport | Ecommerce February 04, 2011

MarkMonitor: Scammers are outbidding legitimate brands

Have you ever wondered how fraudulent brands continue to thrive online? The answer may be simpler than you think. According to a new report from MarkMonitor, scammers are simply out-competing legitimate brands. In many cases businesses who sell counterfit apparel,... >>

BizReport | Domain Names January 08, 2010

AdGooroo tool identifies brand hijacking

Has brand hijacking hurt your brand? It is entirely possible because of the number of fraudulent marketers, spammers and companies on the Web. The problem is many legitimate brands and marketers have no way of identifying these fraudsters. Enter AdGooroo's... >>

BizReport | Domain Names September 30, 2009

MarkMonitor: Cybersquatting, Phishing a big problem for brands

When it comes to brand management, one of the most insidious problems is cybersquatting, especially for pharma-marketers. According to a recent MarkMonitor report there are more than 19,000 'cybersquatted' domains for the top six pharmaceutical brands. That is a 9%... >>

BizReport | Domain Names March 16, 2009

WIPO: Cyber-squatting problem is getting worse

More figures out this week show that cyber-squatting remains a major problem on the Internet. The number of cases handled by the World Intellectual Property Organization (WIPO) was up 8% last year. In fact, during the course of 2008, WIPO... >>

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