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BizReport | Advertising archives November 08, 2016

Ad Roundup: Partnerships to offer up additional control

In today's advertising roundup, three new partnerships in the digital space that should help businesses better control creative development and budgets. ... >>

BizReport | Advertising archives May 17, 2016

Ad Roundup: Solutions aim to give retailers more insight

In today's roundup, micro-influencers, increased target and a payments/reward system are up and running for marketers and brands. ... >>

BizReport | Advertising archives August 24, 2015

Top 3 tips to win the 2015 holidays

For brands to engage they need consumer trust, and for trust to build brands must be authentic. Some brands choose celebrity endorsements as a trust factor, but one expert notes that most (92%) of consumers believe friend/family recommendations over advertising.... >>

BizReport | Social Marketing August 21, 2015

Expert: How 2 retailers are winning back to school

In the race to get the most back to school dollars in the registers, retailers Macy's and Kohl's are winning. One expert breaks down what these retailers are doing to beat the competition.... >>

BizReport | Advertising archives July 21, 2015

Ad Roundup: Tools to focus on business knowledge

In today's advertising roundup: new tools in the online space could set businesses up to better understand their customers. ... >>

BizReport | Ecommerce archives January 12, 2015

Ecommerce Roundup: Social, mobile keys

MarketLive has wrapped up the 2014 holiday season and based on information from their network nearly half of all ecommerce traffic (47%) originated from mobile devices; about one-quarter of ecommerce revenues were attributed to mobile devices. ... >>

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