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BizReport | Mobile Marketing March 25, 2020

Survey: More shoppers using mobile devices in-store

Mobile devices are helping shoppers find products in-store, especially grocery shoppers. That's a key takeaway from Inmar Intelligence's new report which finds nearly three quarters of grocery store shoppers are using mobile apps while picking up groceries. ... >>

BizReport | Mobile Marketing January 13, 2020

Study: Mobile, BOPIS pushed 2019 holiday spending

The 2019 holiday season was a success for merchants both online and offline, but those employing mobile buying options and buy online/pick up in-store (BOPIS) may have seen the biggest uptick in purchasing.... >>

BizReport | Ecommerce archives November 29, 2019

Why merchants need to look outside the data box

By 2023, Forrester is predicting that about 60% of retail sales will be at least influenced by digital - social media, ads, video content. This means the digital space, and the data accumulated there, will become even more important as... >>

BizReport | Ecommerce archives July 12, 2019

Forecast: Strong ecomm growth a good indicator for Prime Day

With only a couple of days before Amazon's Prime Day - and other retailers' competing summer sales - Adobe has released data that suggests sales for the big events could be larger than expected. That because ecommerce growth, throughout the... >>

BizReport | Ecommerce archives June 13, 2019

Report: Shoppers spending more online than in-store

On average, online shoppers are spending more per visit than in-store shoppers. That is a key takeaway from Shopify's latest State of Commerce report. According to their data, the average online shopping visit totals $75 while the average in-store shopping... >>

BizReport | Mobile Marketing April 09, 2019

Study: Mobile ads triggering consumer responses in milliseconds

Marketers need to up their game with mobile ads. That is a key takeaway from a new study which found that mobile ads are triggering consumers' emotional responses within about 400 milliseconds (67% of ads). We asked one expert how... >>

BizReport | Ecommerce archives February 08, 2019

Report: Amazon wins ecomm battle, but other brands gain ground

While Amazon may still be a go-to in the online shopping race, other brands are gaining ground. That, according to new data out from Jumpshot which notes that Walmart, Macys, and Target all gained online ground in certain categories. ... >>

BizReport | Mobile Marketing January 08, 2019

Report: Mobile growing in importance for shoppers

Over the 2018 holiday season retailers saw a significant increase in mobile commerce, and that trend is only expected to grow in the new year. In fact, according to new data out from Yes Marketing more than half (57%) of... >>

BizReport | Ecommerce archives December 11, 2018

Report: 57% of holiday spending is mobile

The 2018 holiday shopping season is off to a tremendous start. According to Adobe's latest analysis, between November 1 and December 6, US consumers spend more than $80 billion - that is an 18% increase in YoY spending. ... >>

BizReport | Ecommerce archives December 05, 2018

2018 holiday shopping season breaking records

Several online shopping records have been broken and we're only two weeks into the official holiday shopping season, and according to experts this in only the beginning. We asked Blue Fountain Media's VP what more merchants can expect from the... >>

BizReport | Ecommerce archives June 28, 2018

Poll finds digital sales improving SMB revenue lines

New data out from Manta and Insureon underlines the importance of the digital space for small businesses. Among the findings is this: 43% of small businesses are seeing "significant" revenue growth because of online sales channels. ... >>

BizReport | Ecommerce archives June 21, 2018

Report: 3rd party requests slowing site load times

It has been common knowledge for several years now that site load times are essential to on-boarding consumers, with many leaving websites which don't load within 2-4 seconds. New data, however, shows that site load times are slowing on many... >>

BizReport | Ecommerce archives March 28, 2018

Survey: Most shoppers want in-store returns

While more and more shoppers are making purchases online, when it comes to returns, they want a physical store. That's the word from new CGS data; their 2018 Retail survey of more than 1,500 US shoppers found that nearly three-quarters... >>

BizReport | Mobile Marketing March 13, 2018

Study finds mobile experience key to engagement

Retailers and merchants who want to up the engagement factor with their customers should up their mobile experience. That's the word from a new WorldPay report in which researchers found that about one-third of US shoppers would pay more for... >>

BizReport | Ecommerce archives December 13, 2017

$65b spent this holiday, new trends emerging in ecomm

The digital commerce space is skyrocketing. That's one conclusion from the latest holiday shopping numbers out this week from Adobe Digital Insights. According to their data just over $65 billion has been spent so far this holiday season, with each... >>

BizReport | Advertising archives December 04, 2017

Positive signs through first full holiday shopping week

While most of the headlines surrounding the first official week of the holiday shopping season have been about revenue lines, there is another positive factor surrounding the week: credit card fraud is down. ... >>

BizReport | Mobile Marketing July 07, 2017

Top 3 tips for a stronger m:commerce strategy

Device types, browsers vs. apps. The problems in the mobile space are vast, and can be daunting for any business. One expert offers three tips that will strengthen mobile commerce strategies. ... >>

BizReport | Mobile Marketing July 06, 2017

Page loads can be a mobile problem, too

With more consumers using not only desktops but mobile devices to both research products, and purchase them, more mobile commerce sites are popping up. The problem? Many merchants aren't prepared for the mobile space. ... >>

BizReport | Ecommerce archives April 18, 2017

Study: More shoppers show-rooming than buying in store

While the retail store will likely never die, there is a big change going on in many retail locations - the trend of showrooming. According to new Criteo data, an increasing number of shoppers, mostly younger, are now using storefronts... >>

BizReport | Mobile Marketing January 04, 2017

Report: One-third of holiday shoppers used mobile

There were more than 20 billion dollar sales days during the 2016 holiday season, but the big story about retail spending this year is mobile. According to new NetElixir data, about one-third (30%) of spending was done via mobile device.... >>

BizReport | Mobile Marketing December 16, 2016

Top 3 tips to convert mobile browsers to buyers

This holiday season, retailers have seen a marked increase in shoppers not only browsing but buying from mobile devices. Moving forward, many experts believe mobile shoppers will continue to increase. Here are three tips retailers can use to turn mobile... >>

BizReport | Mobile Marketing December 06, 2016

Report: Customers are mobile, retailers are not

When it comes to digital shopping, more and more consumers are using mobile devices - both smartphones and tablets - to research and purchase. This is great for retailers who have fully functional mobile sites. But, according to a new... >>

BizReport | Mobile Marketing September 30, 2016

Expert: MCommerce nearing tipping point

According to recent IAB data, about 60% of mobile consumers say they'll increase the number of purchases they make via mobile devices over the next six months. There have been similar findings from other studies; one expert believes we are... >>

BizReport | Ecommerce archives September 26, 2016

Study finds 2/3s purchase via mobile

There has been a significant increase in mobile commerce over the past few years, and new data from HookLogic finds that more than two-thirds (67%) of shoppers have now made a purchase via a mobile device. ... >>

BizReport | Research archives September 22, 2016

Report IDs value of Pokemon Go players

While many people think of the Pokemon Go craze as just another mobile game, there is some value for businesses. According to new data out from Slant Marketing most players (82%) they surveyed have visited a business while playing the... >>

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