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BizReport | Mobile Marketing March 14, 2019

Location data key to improved targeting, finds report

Mobile data may be more important than many brands think. New data out from Simpli.fi underlines not only the importance of mobile phones to consumers, but to brands because consumers are spending so much of their time with smartphones in-hand.... >>

BizReport | Mobile Marketing March 11, 2019

Merchants: How to get more from your mobile experience

As mobile commerce grows into an entity separate from traditional ecommerce, the experience of consumers has begun to separate those merchants performing well and those who are losing ground. Here's how retailers and brands can improve their mobile experience. ... >>

BizReport | Mobile Marketing March 06, 2019

Expert: Why merchants must improve the mcommerce experience

Mobile has become a driving force for many retailers, as the last holiday shopping season has shown, but many continue to struggle with the overall mobile experience. This experience will be key for merchants moving forward, which makes now the... >>

BizReport | Ecommerce January 30, 2019

Study: Disconnect between execs, shoppers

While more and more shoppers are turning to mobile devices and ecommerce to shop, one new report indicates they won't be turning to voice assistants. In fact, according to NetSuite data, an overwhelming majority of shoppers (95%) aren't interested in... >>

BizReport | Mobile Marketing January 18, 2019

How M:Commerce will impact 2019

Through the 2018 holiday season, retailers and merchants saw larger and larger numbers of consumers checking in and checking out on mobile devices. For the season, mobile commerce accounted for more than half of visits and according to Adobe's data... >>

BizReport | Ecommerce January 02, 2019

MasterCard shows 5% retail increase for 2018 holidays

Between November 1 and December 24, retailers and merchants saw a 5.1% increase in sales (YoY). That, according to Mastercard's new Spending Pulse. Overall, shoppers spent $850 billion during the holiday season, with the biggest spending increases seen in apparel... >>

BizReport | Loyalty Marketing December 24, 2018

Study finds experience key to customer loyalty

While it has long been known that customer experience is key to shopper happiness, a new report is putting a number to that statistic. Qualtrics has released their new Retail Pain index which indicates that 75% of shoppers will stop... >>

BizReport | Ecommerce December 04, 2018

Study: Gift card use increases consumer spending

Merchants and marketers might want to offer more in the way of gift cards. That is one takeaway from new data which indicates that consumers, on average, are spending $59 over the gift card amount when shopping with a gift... >>

BizReport | Mobile Marketing November 30, 2018

3 Predictions for holiday shopping season

With the 2018 holiday shopping season off to such a big start, many merchants are wondering just how to get the most from their marketing buck. We asked an expert to identify areas in which merchants can outshine the competition.... >>

BizReport | Ecommerce November 29, 2018

Thanksgiving Weekend Wrap: Mobile a new force

While mobile is not a new shopping method, in year's past mobile spending has been significantly lower than desktop. This Thanksgiving Weekend, mobile changed. According to Adobe Analytics, mobile's traffic share jumped a whopping 18% over the holiday weekend.... >>

BizReport | Ecommerce November 26, 2018

Reports underline importance of Black Friday

The official start of the holiday shopping season for this year indicates a record-breaking year on many levels. Key among the findings is this: Black Friday saw a 37% increase in conversions, and some of that increase can be attributed... >>

BizReport | Ecommerce November 23, 2018

Thanksgiving retail sales break $3b

For the first time, Thanksgiving Day e-commerce sales are expected to break $3.7 billion, which will be a significant increase over 2017 when online shopping hit only the $2.9 billion mark. ... >>

BizReport | Mobile Marketing November 20, 2018

How mobile will impact holiday shopping

This holiday season is expected to be a record-breaker in many categories. Amazon and several other retailers have already broken out "Black Friday" sales, and the first week of November shopping resulted in 3 billion-dollar sales days. One more place... >>

BizReport | Ecommerce October 31, 2018

Top 3 tips to a better ecommerce experience

Experience has been building as a buzzword around online shopping for a couple of years now. However, many merchants have yet to upgrade their online portals, on-site search capabilities, or even recommendations engine. Here are three tips to upgrade the... >>

BizReport | Ecommerce October 30, 2018

Study: Shoppers feeling let down by online experience

In a significant change from 2017 numbers, Pitney Bowes 2018 Global Ecommerce Study found that nearly two-thirds (61%) of shoppers "are disappointed" by the online shopping experience. That is up 20% from 2016, when researchers found only 41% were disappointed... >>

BizReport | June 19, 2018

Report: Apple Pay failing to engage merchants

While mobile payments may be on the increase, the specific mobile payment Apple Pay isn't on the up. That is a key takeaway from new Kount data which found that so far in 2018 merchants accepting Apple Pay have decreased... >>

BizReport | Ecommerce March 28, 2018

Survey: Most shoppers want in-store returns

While more and more shoppers are making purchases online, when it comes to returns, they want a physical store. That's the word from new CGS data; their 2018 Retail survey of more than 1,500 US shoppers found that nearly three-quarters... >>

BizReport | Ecommerce March 06, 2018

Survey: Consumers will share info for better experiences

In the ecommerce game, personal data will become a bigger buzzword. That is, according to Episerver, because more consumers are willing to give up their personal information in exchange for a better - i.e. more targeted - online shopping experience.... >>

BizReport | Ecommerce January 22, 2018

Final holiday numbers show mobile a growing retail force

Look for mobile to have a bigger impact on digital commerce moving forward. That's a key takeaway from new reports out from Adobe Digital Insights and NetElixir. ... >>

BizReport | Ecommerce December 13, 2017

$65b spent this holiday, new trends emerging in ecomm

The digital commerce space is skyrocketing. That's one conclusion from the latest holiday shopping numbers out this week from Adobe Digital Insights. According to their data just over $65 billion has been spent so far this holiday season, with each... >>

BizReport | Advertising August 21, 2017

Study: Merchants pushing mobile investment

More brands and merchants are pushing their marketing dollars to mobile. That, according to RetailMeNot. Their new report finds that most (92%) of merchants polled plan to increase their mobile ad spend this year; nearly as many are increasing their... >>

BizReport | Ecommerce August 01, 2017

Report: Buying by voice to increase

Ecommerce continues to be a hot spot for merchants, but look for mobile and voice to begin making inroads into 'traditional' online shopping. That's the word from a new Walker Sands Report. ... >>

BizReport | Ecommerce July 25, 2017

Top 3 tips for physical merchants to engage e-shoppers

For a while, online shoppers did a lot of impulse buying, but as the ecommerce space has developed, those impulse buys have lessened and shoppers have begun looking for specific deals on specific items in the online space. However, there... >>

BizReport | Mobile Marketing July 07, 2017

Top 3 tips for a stronger m:commerce strategy

Device types, browsers vs. apps. The problems in the mobile space are vast, and can be daunting for any business. One expert offers three tips that will strengthen mobile commerce strategies. ... >>

BizReport | Mobile Marketing June 29, 2017

Survey: Mobile payments more accepted

Most merchants (70%) are now supporting at least three mobile payment options. That is a key finding in Kount's 2017 Mobile Payments & Fraud Survey. Another is that since the inaugural survey (2013) merchants have doubled their mobile payment options... >>

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