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BizReport | Mobile Marketing April 13, 2015

Kochava: Mobile transactions up nearly 500%

New company data being released by Kochava points to a thriving mobile marketplace. According to their numbers mobile transaction numbers increased 470% (Q1 2014 vs. Q1 2015). Kochava links their growth to offering actionable data and measurement to their users.... >>

BizReport | Ecommerce archives April 09, 2015

Study: Men shopping more than women online

When it comes to shopping, mobiles are quickly taking over, but not just for buying. According to new data out from Bronto Software more consumers are turning to mobiles to enhance their overall experience. And, yes, many are choosing to... >>

BizReport | Mobile Marketing April 06, 2015

Expert offers insight into how Apple's Watch may change advertising

From shoppers to brands and even content producers, Apple's Watch could change the way we all interact. Last week our expert shared how the Apple Watch could impact shoppers; today, he weighs in on how the Watch could change things... >>

BizReport | Mobile Marketing March 26, 2015

Mobile Roundup: Payment options, partnerships announced

Three mobile announcements should help brands better connect with their mobile customer base. Details in today's mobile roundup.... >>

BizReport | Mobile Marketing March 17, 2015

Mobile Roundup: Commerce and Apps

In today's mobile roundup: two new tools set up to help brands better navigate the social space and to better manage their overall mobile presence.... >>

BizReport | Mobile Marketing March 05, 2015

Mobile Roundup: New solutions, partnerships to help mobile brands

In today's mobile roundup: an expansion of a mobile partnership, new features for app developers and a new mobile ad option.... >>

BizReport | Mobile Marketing March 04, 2015

Mobile Roundup: Mobile wallets upping the retail ante

Mobile wallets aren't going away. In fact, two new reports indicate mobile wallets are growing in importance for retailers despite safety and security concerns from shoppers. ... >>

BizReport | Mobile Marketing February 13, 2015

How to implement a bigger mobile wallet strategy

Currently, Forrester Research reports that more than half of U.S. consumers put loyalty and coupons as the top priorities for their mobile wallet usage. What's at the bottom? Payments.... >>

BizReport | Mobile Marketing February 12, 2015

Expert: Mobile wallets mean more than payments

There is new data out from Forrester underlining the growing importance of mobile wallets for retailers around the globe. According to the research more than half of mobile wallet users want more than a payment options - they want to... >>

BizReport | Mobile Marketing February 06, 2015

Study: M:Commerce fraud costing $240m per year

Mobile commerce continues to push retail sales, both in stores and out, but it is also costing retailers. A new study from TeleSign estimates m:commerce fraud is costing about $240 million in losses each year for enterprises; much of the... >>

BizReport | Mobile Marketing January 27, 2015

Survey: Mobile a sore spot for luxury brands

Mobile may be making strides across the advertising spectrum, in general, but one category finds mobile especially challenging. That's the takeaway from a new report out from RadiumOne. Researchers surveyed luxury brands across the US and found most (59%) were... >>

BizReport | Mobile Marketing December 10, 2014

Reports underline mobile's importance

B2X has released a global study that shows Americans are basically attached to their smartphones. That along with trends found by Monetate and Ebates are indicators that mobile will continue to be highly sought after in 2015. ... >>

BizReport | Mobile Marketing December 03, 2014

The key to mobile success for the 2014 holidays

According to one expert the 2014 holiday season will highlight a shift in the way shoppers use mobile devices. To date, most have used mobile devices to compare prices or look for store availability, but this year one prediction is... >>

BizReport | Mobile Marketing December 03, 2014

MCommerce RoundUp: Payment options and trends

Mobile payments are growing in popularity across the board. From using mobile wallets to pay for items in-store to different ways to pay for mobile goods - through mobile and online games and digital content.... >>

BizReport | Mobile Marketing December 01, 2014

Survey: People want mobile pay options, worry about data breaches

Although a majority of consumers in a recent survey report an interest in mobile pay, most are approaching mobile payment options tentatively. According to new data out from Retale more than half (56%) say they'd like to use mobile payment... >>

BizReport | Ecommerce archives November 28, 2014

Top tips to drive purchases

Mobile is expected to drive nearly 50% of all online traffic between Black Friday and Cyber Monday. Mobile sales are also expected to account for almost 25% of online sales during that time. Here's how brands can use mobile to... >>

BizReport | Mobile Marketing November 25, 2014

Study: How mobiles are influencing moms

Over the past year mobile has begun influencing moms more. According to a recent BabyCenter study the impact of mobile devices on moms' purchases has increased by more than 25%. According to moms the availability of mobile coupons is one... >>

BizReport | Ecommerce archives November 17, 2014

Avangate: Survey highlights changing ideas about payments

Turns out consumers don't want to be bothered with reminders about products, and in some cases simply want the books, movies, clothing or software to arrive regularly on a subscription bases.... >>

BizReport | Mobile Marketing October 27, 2014

Adyen: M-Comm set to explode in Asia

The release of Apple Pay has a lot of people talking about the future of mobile commerce. Now new data out from Adyen indicates mobile payments were already climbing before that release. Their data shows that between July and September... >>

BizReport | Mobile Marketing October 24, 2014

Expert Advice: Invest in Near Field Communications

On Black Friday both on and offline retailers will experience a huge spike in traffic - there will be buyers for everything from new jeans to new cars. The key is for retailers to market correctly before shoppers enter their... >>

BizReport | Mobile Marketing October 23, 2014

Study finds mobile payments high on consumers' minds

Mobile access to content, email and social networks is pushing consumers' want of mobile access across that board. That's the takeaway from a new study which indicates about one-third of consumers are interested in mobile payments options while about half... >>

BizReport | Ecommerce archives October 14, 2014

Reports: Mobile, social hot for the holidays

Look for more conversions this holiday season from the mobile and social sectors. That is the takeaway from new data out from MarketLive. According to their forecast about one-third of holiday shoppers will buy gifts via mobile devices while nearly... >>

BizReport | Mobile Marketing October 02, 2014

Mobile sites leaving customers hungry

Restaurants are falling short in their mobile experience. That's the word from a new survey out from The Search Agency. According to their findings mobile restaurant websites aren't delivering the kind of experience customers want - and in some cases... >>

BizReport | Mobile Marketing September 18, 2014

Study: Most shoppers engage via mobile before hitting stores

For more and more shoppers mobile is high on their retail path to purchase. According to new data out from Ninth Decimal most (81%) are now looking for retail product information on their mobile devices before going to the mall... >>

BizReport | Mobile Marketing September 12, 2014

Mobile key for back-to-school finds survey

While most people are finished with back to school shopping, the work isn't finished for retailers or metrics firms who are looking to Back to School (BTS) shopping as an indicator of what to expect during the upcoming holiday shopping... >>

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