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BizReport | Mobile Marketing October 16, 2014
Study: Mobile ads pushing more purchases
Mobile devices have been shown to push more interaction from shoppers in-store - from product research to coupon downloading - but one new study indicates there is a shift in m:commerce. The study, from Marin Software, indicates mobile is shifting... >>
BizReport | Mobile Marketing August 20, 2014
Report: Retailers' investment in mobile paying off
Mobile is becoming increasingly important to retailers around the globe - shoppers are using mobile devices in-store to compare prices, they are researching product availability and specs from mobile before purchasing. This has pushed more retailers into the mobile space... >>
BizReport | Ecommerce archives August 12, 2014
Forecast: 9% ecomm growth for SMBs through 2014 holidays
The big holiday sales forecasts are still a few weeks away, but small businesses should pay attention to an early addition. According to a Volusion prediction small and medium sized businesses will see at least 9% ecommerce growth through the... >>
BizReport | Mobile Marketing June 03, 2014
Study: Mobile driving purchase decisions, but not buys
It seems mobile doing both more - and less - than some retailers might think. According to a new report mobile is, indeed, pushing purchase decisions. But the actual buying of those products is happening in-store. Not so bad... >>
BizReport | Mobile Marketing April 30, 2014
AppFlood: East winning mobile traffic, West winning mobile spend
Mobile brands who are looking to increase their revenue might want to take the global West into consideration. That, because while the global East - China, Asia/Pacific and Africa - are sending the most traffic (56%) to AppFlood properties, the... >>
BizReport | Mobile Marketing March 24, 2014
Study: People shopping more - from work
Hey, bosses, think you know what employees are doing on those long lunches, coffee breaks...or even what that screen was he just shut down when you walked by? Chances are they aren't on Facebook or IMing with home. Chances are... >>
BizReport | Blogs & Content archives February 19, 2014
InMobi: Mobiles consuming 6 hours of media each day
Don't look to personal computers or desktops for the bulk of content consumption any longer. According to new data out from InMobi mobile devices are where people are devouring social media, entertainment and gaming content - to the tune of... >>
BizReport | Mobile Marketing January 31, 2014
Report: Mobile payments account for nearly 20% of transactions
Mobile payments are growing. New data out from AdYen shows that on a global scale mobile payments account for just over 19% of total transactions. Most mobile payments are made via smartphone in most of the major verticals, however, the... >>
BizReport | Mobile Marketing January 15, 2014
Report: Nearly $16 billion in m:commerce lost over 2013 holidays
The 2013 holiday season has been written down as a success for most etailers and brands. According to comScore the total online spend surpassed $46 billion; the National Retail Federation lists the overall spend at just over $601 billion. But,... >>
BizReport | Ecommerce archives December 24, 2013
Ecommerce heads strong into Christmas Week
The billion dollar days keep adding up. According to the latest data from comScore for the first time ever in a week-long period, 5 individual days reached the $1 billion mark. There have now been 10 $1 billion days during... >>
BizReport | Mobile Marketing December 20, 2013
Reports: MCommerce up 35%, are tablets taking over?
Two new reports out in the mobile space may make retailers take a harder look at mobile commerce in the New Year. Because, as mobile becomes more prevalent for content consumption it also becomes more important for social networking, shopping... >>
BizReport | Mobile Marketing December 16, 2013
Brands: You need deep links for mobile success
Deep linking isn't a new concept in the online space, but in the mobile space deep linking hasn't seen as much play. According to one expert, deep linking product ads for mobile apps can greatly enhance mobile content and advertising.... >>
BizReport | Blogs & Content archives November 15, 2013
Expert: Create a better mobile experience
In its 2013 online holiday sales forecast, Shop.org expects online sales in November and December to grow between 13-15 percent over last holiday season to as much as $82 billion (Shop.org, 2013). LivePerson supported 30% more live chats during the... >>
BizReport | Mobile Marketing November 08, 2013
Expert: Look for mobiles to push holiday revenue
With mobile revenues expected to account for at least 20% of 2013 holiday sales retailers need to be ready with a multi-channel experience. In-store clerks who have tablet/smartphone access, barcodes and mobile displays readily available in-store and a convenient online/mobile... >>
BizReport | Ecommerce archives October 22, 2013
How shoppers will spend during the holidays
Data out this week from Offers.com sheds light on how many shoppers will spend during the upcoming holiday season - one of the more interesting takeaways is that more than half will make a holiday game plan including gifting lists... >>
BizReport | Mobile Marketing October 17, 2013
Study: Consumers more and more attached to mobile
It will come as no surprise that a new study out this week shows Americans are becoming more and more attached to their mobile devices. But it may be surprising just how attached: for example, many are engaging with mobile... >>
BizReport | Mobile Marketing August 20, 2013
JiWire: Shoppers turn to mobile for research, comparison
New data out from JiWire underlines the importance of mobile functionality for retail brands. According to the Q2 Mobile Audience Insights Report nearly half (42%) of shoppers prefer to research products via mobile while 45% prefer to purchase in-store.... >>
BizReport | Mobile Marketing August 12, 2013
Report: Smartphone users spending more time on retail sites
Smartdevices are pushing more people to spend more time online - and much of that time is spent on retail websites. That according to new data out from Millennial Media, which indicates time spent on mobile retail sites (via smartphone)... >>
BizReport | Mobile Marketing June 26, 2013
Tools offer small, mobile businesses diversification
Three new tools in the mobile space should give small businesses more options for the upcoming back to school and holiday shopping seasons - from video content to payment solutions.... >>
BizReport | Ecommerce archives June 20, 2013
Skava: Mobile shoppers having negative experiences, not returning
Bad news for etailers in the mobile space: most of your shoppers are having troubles either shopping or checking out, and those bad experiences are pushing them away from your store. New data out from Skava notes that about 88%... >>
BizReport | Ecommerce archives June 20, 2013
Why your coupons need mobile
Digital coupon redemption rates are climbing, but mobile coupons may be where retailers find the biggest bang for their advertising buck. Because mobile consumers are looking for business locations, deals and offers for immediate use, not a week or more... >>
BizReport | Mobile Marketing June 12, 2013
Top 3 tips for SMB mobile optimization
Small businesses are great at incorporating new marketing efforts, just look at the social space. But where mobile is concerned, many SMBs continue to lag behind their larger counterparts, many because of the costs associated with mobile optimization.... >>
BizReport | Ecommerce archives May 29, 2013
Monetate: Mobile pushing more ecomm traffic
Over the past year, mobile has begun pushing more ecommerce traffic than social media, according to new data out from Monetate. According to the Monetate EQ1 2013 report tablets and smartphones are pushing more than 21% of ecommerce traffic (Q1... >>
BizReport | Mobile Marketing May 16, 2013
Platform pushes mobile integration as mobile use soars
New data out from Millennial Media underlines the importance of mobile to an overall advertising strategy. Meanwhile, an upgrade out for the Leaf platform takes mobile devices farther into ecommerce circles.... >>
BizReport | Ecommerce archives April 22, 2013
Survey: Women still prefer shopping in store
The Internet is abuzz with the trend of shopping via mobile device, but one new report shows that most woman still prefer traditional shopping methods. According to new data out from Swirl about 53% of woman say they 'prefer' shopping... >>
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