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BizReport | Mobile Marketing January 04, 2017

Report: One-third of holiday shoppers used mobile

There were more than 20 billion dollar sales days during the 2016 holiday season, but the big story about retail spending this year is mobile. According to new NetElixir data, about one-third (30%) of spending was done via mobile device.... >>

BizReport | Mobile Marketing December 16, 2016

Top 3 tips to convert mobile browsers to buyers

This holiday season, retailers have seen a marked increase in shoppers not only browsing but buying from mobile devices. Moving forward, many experts believe mobile shoppers will continue to increase. Here are three tips retailers can use to turn mobile... >>

BizReport | Mobile Marketing December 06, 2016

Report: Customers are mobile, retailers are not

When it comes to digital shopping, more and more consumers are using mobile devices - both smartphones and tablets - to research and purchase. This is great for retailers who have fully functional mobile sites. But, according to a new... >>

BizReport | Mobile Marketing September 30, 2016

Expert: MCommerce nearing tipping point

According to recent IAB data, about 60% of mobile consumers say they'll increase the number of purchases they make via mobile devices over the next six months. There have been similar findings from other studies; one expert believes we are... >>

BizReport | Ecommerce archives September 26, 2016

Study finds 2/3s purchase via mobile

There has been a significant increase in mobile commerce over the past few years, and new data from HookLogic finds that more than two-thirds (67%) of shoppers have now made a purchase via a mobile device. ... >>

BizReport | Research archives September 22, 2016

Report IDs value of Pokemon Go players

While many people think of the Pokemon Go craze as just another mobile game, there is some value for businesses. According to new data out from Slant Marketing most players (82%) they surveyed have visited a business while playing the... >>

BizReport | Ecommerce archives September 12, 2016

Report: Mobile steadily pushing digital commerce

The steady increase of mobile consumers continues to push digital commerce. That's one takeaway from new Demandware data which indicates nearly half (47%) of retail traffic came from mobile phones. ... >>

BizReport | Ecommerce archives August 30, 2016

Report: Digital will be strong through holiday season

There is new data out from eMarketer that indicates that while revenue from the overall 2016 holiday season is expected to increase only 2%, digital revenue is expected to increase at least 13%. That increase in digital is an indicator... >>

BizReport | Mobile Marketing August 15, 2016

How mobile trends are impacting brands

From tracking tech to its global use, there are many ways that mobile is confounding both merchants and other brands. One expert explains how to make these mobile trends work for you. ... >>

BizReport | Mobile Marketing August 05, 2016

4 trends that are reshaping mobile

Mobile continues to see sharp adoption, both from consumers and from brands, however many brands continue to have trouble truly connecting via mobile. One expert identifies four trends that will help brands better connect.... >>

BizReport | Ecommerce archives July 28, 2016

Reports: M:Comm up, privacy concerns abound

Two new reports indicate that while shopping is up across the digital space, merchants still need to include consumers in the privacy conversation. ... >>

BizReport | Mobile Marketing March 15, 2016

Expert: MCommerce trends to watch

Mobile commerce should be on retailers' radar, according to one expert. With strong growth through the 2015 holiday season, m:commerce is expected to have a strong showing throughout 2016. Here are three trends retailers should follow. ... >>

BizReport | Mobile Marketing February 24, 2016

New studies underline mobile's importance

Two new reports underline the importance of mobile devices not only for shoppers, but for retailers and other brands. ... >>

BizReport | Mobile Marketing December 30, 2015

Forecast: MComm to skyrocket in 2016

If the 2015 holiday season has shown us just one thing it is that mobile commerce is taking off. And, according to one forecast, the m:commerce trend will continue to skyrocket into 2016. ... >>

BizReport | Mobile Marketing December 03, 2015

Reports: Mobile key to Cyber Week success

From Thanksgiving Day through Cyber Monday mobile was the push behind a large number of online purchases. That's the takeaway from several new reports. First, iovation research indicates that more people used mobile devices to shop during Cyber Week than... >>

BizReport | Mobile Marketing August 04, 2015

Mobile Roundup: Transactions, Fraud increasing

In today's mobile roundup, a trio of releases pointing to the continued growth of the mobile space, but that growth isn't all great - fraud is also growing quickly in the space. ... >>

BizReport | Mobile Marketing July 14, 2015

Mobile Roundup: Mobile commerce trends

In today's mobile roundup to platforms that should give mobile consumers more relevant product and content information. ... >>

BizReport | Mobile Marketing July 08, 2015

Adyen: iPhone pulling more mobile transactions

Android devices may outpace Apple devices now in sheer numbers, but Apple's iPhone continues to lead in some mobile categories - one of them mobile payments. According to new Adyen data Apple's iPhone accounts for about one-third of mobile transactions,... >>

BizReport | Ecommerce archives June 18, 2015

Survey: Millenial moms, dads using mobile in-store

According to one new report Millennial parents are using mobile in ways that are different from other demographics. Those differences could make mobile a better engagement ground for retailers and other brands.... >>

BizReport | Mobile Marketing April 01, 2015

Mobile Roundup: More shoppers choosing mobile

Two new reports point to mobile shoppers going mobile, for both purchasing and product research. Details in today's mobile roundup. ... >>

BizReport | Ecommerce archives March 12, 2015

Reports: Ecommerce, sales important to shoppers

Two new reports are pointing at 2014 holiday shopping trends as a kind of new normal for shoppers. The trends: online/mobile buying options and sales. ... >>

BizReport | Mobile Marketing February 04, 2015

Study: In-app service linked to customer satisfaction

A new study indicates mobile, specifically apps, may be more important to brands than many have thought. For the past couple of years experts have insisted that mobile website need to be optimized and mobile data cultivated, but new data... >>

BizReport | Mobile Marketing February 02, 2015

Study: One-quarter of global transactions now mobile

Mobile isn't just for texting friends, calling family, checking in on social networks or looking for a store coupon. According to one new report mobile is now also for transactions - in fact just over one-quarter (26%) of global online... >>

BizReport | Mobile Marketing November 20, 2014

Study: 3/4 will use phones for holiday shopping

Beacons and near field technology are more familiar to shoppers than many brands may realize. That is the takeaway from a new Placecast survey, conducted by Harris Poll. According to the report more than half (52%) of shoppers will smartphones... >>

BizReport | Ecommerce archives November 10, 2014

Report: More mobiles to use devices for holiday shopping

Retailers might notice a burst of traffic to their stores from mobile devices over the holiday season. That according to a new study out from Retale, which indicates about three-quarters of mobile consumers will use their devices to shop over... >>

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