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BizReport | Ecommerce archives May 24, 2016

Expert: Keys for coupon success

At the 11th annual Industry Coupon Conference, experts weighed in on how retailers and brands can best utilize coupons to engage shoppers across the demographic spectrum. The findings? It's about to get personal. Here are four key takeaways. ... >>

BizReport | Loyalty Marketing February 19, 2016

Top 3 tips to implement a CLO strategy

According to a recent Accenture study, 43% of customers would like to receive automatic cash back, yet only 16% of retailers utilize this type of card linked offer (CLO). Should CLOs become part of your strategy? ... >>

BizReport | Advertising archives February 18, 2016

Ad Roundup: Platforms increase connection

In today's advertising roundup, a trio of releases set up to help brands better connect with customers. ... >>

BizReport | Mobile Marketing February 16, 2016

Expert: How mobile is changing couponing

Time spent on mobile devices is increasing dramatically - in fact, 2015 was the first year in which media consumption on mobile eclipsed desktop. The consumer's ability to consume content on smartphones creates a new marketing channel for retailers that... >>

BizReport | Social Marketing March 07, 2012

Two releases make it simpler for consumers to shop, share online

As shopping goes social brands are jumping into the social space at a rapid speed. Two new releases may help brands engage consumers at a deeper level - and at the same time make it simpler for product deals and... >>

BizReport | Mobile Marketing December 20, 2011

Mobile purchases for real and virtual goods up

There is more going on in the mobile realm than texting and social networking - although those are two of the hottest mobile areas. Game playing and shopping are two other hot areas, with some consumers shopping for virtual goods... >>