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BizReport | Advertising January 09, 2013
New ad unit to create more immersive TV experience
With the number of US households multi-tasking while watching television or watching delayed broadcasts, some advertisers are wondering how to connect. A new ad unit out from YuMe could help advertiser engagement through television. Called Click-to-Ngage, the ad unit is... >>
BizReport | Blogs & Content July 09, 2012
Study: 87% US Households subscribe to video service
When it comes to consuming video content most US households are using subscription services to get a bit more variety. According to new data from Leichtman Research Group 87% of US households subscribe to some type of video service, up... >>
BizReport | Blogs & Content August 10, 2011
What the mobile, video explosions mean for advertisers
US adults are spending more time online, on the mobile web and on Internet connected devices to find content. Whether written or video, the content craze is ratcheting up, giving advertising more chances to engage with in-market, interested consumer groups.... >>
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