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BizReport | Blogs & Content archives August 23, 2011

How pharma brands can use socnets to engage

Over the next two year, seven of the twenty most widely prescribed and profitable drug patents will release, making the creating of generic versions legal. For that reason, as well as the huge adoption rate of social networks, one expert... >>

BizReport | Social Marketing August 22, 2011

Why pharma brands need to become social

Most people think of the social space as a place for friends to connect or a place for retail brands to engage by offering product information or coupons. But one expert suggests that the social space and pharmaceutical brands may... >>