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BizReport | Advertising archives February 24, 2010

Are you changing with the demographic times?

Demographics. Marketers live and die by them, but relying on demographics is not the best way to run any campaign according to two recent reports. These reports, geared to toward tech early adopters and straight demographic marketers, indicate that marketers... >>

BizReport | Advertising archives April 07, 2009

Report: Female gaming habits accelerate

A new survey from MI6, a marketing professionals organization, and E-Poll market Research has found a few new trends in gaming that could make or break your next in-game ad campaign.. One of the most interesting finds is that mobiles,... >>

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