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BizReport | Mobile Marketing October 16, 2015

Studies ID what shoppers want this holiday

Look for shoppers to go global during the upcoming holiday season. That is the word from new Pitney Bowes research which indicates one-third of shoppers have now purchased products from retailers outside their home country. The most popular non-local retailers... >>

BizReport | Advertising January 08, 2014

Ad Roundup: Acquisitions, new hires and funding

Consumers aren't the only ones taking a fresh look at 2014 - three moves in the online ad space underline the importance of strategy and data analysis in the New Year. ... >>

BizReport | Ecommerce July 26, 2013

Online shopping habits evolving

Price remains a key pressure point for online - and mobile - shoppers, but new data out from Harris Interactive shows how consumers have evolved in the online retail space. The big takeaways: they're more impatient with slow load times... >>

BizReport | Advertising May 15, 2013

Drawbridge partners eXelate for mobile targeting

Drawbridge and eXelate are now working together for better mobile targeting. Through their new partnership eXelate's more than 8,000 segment targeting platform will be pushed to more devices through the Drawbridge cross device platform. Cross platform targeting is quickly buzzing... >>

BizReport | Mobile Marketing February 25, 2013

Platforms simplify ad, content options

As consumers become more comfortable in the online space, they're finding different ways of engaging with brands. There are social networks, content sites and because many are now paying bills online, there are even billing statements. ... >>

BizReport | Mobile Marketing May 14, 2012

Solution bridges online, mobile ad gaps

A new advertising platform just released from beta is making noise amongst venture capitalists. Called Drawbridge, the solution was built to bridge the gaps between online and mobile advertising campaigns. Funding of $6.5 million was just announced for the start-up.... >>

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