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BizReport | Ecommerce November 12, 2020

Reports: Unofficial holiday shopping start strong

The holiday season may not kick off in full until November 28 this year, but early signs indicate a good shopping season despite worries about the COVID-19 pandemic. Deloitte has released a new report citing the interest and engagement with... >>

BizReport | Advertising September 21, 2020

Reports: How shoppers will spend, what marketers can do to engage

Several new reports out this month shed light on what consumers are looking for as we begin counting down to the 2020 holiday season, and what marketers can do to capture shoppers' attention in a digital space that continues to... >>

BizReport | Ecommerce February 14, 2020

Studies ID areas of impact for ecommerce

Two new reports out this week may give retailers and other brands tools to build a better overall digital experience - and thus a stronger customer base.... >>

BizReport | Advertising January 15, 2020

Reports: Subscriptions, Search important for 2020 success

2020 may change the way some businesses engage with customers, but according to three new reports those changes may be building on changes that merchants should have begun adopting in the past. Things like subscription-based options, an increasing reliance on... >>

BizReport | Advertising archives October 16, 2019

Study IDs disconnect between retailers, consumers over data

Concerns about data privacy are high in the minds of both consumers and businesses, but there is a disconnect between the two over just how data can or should be collected, stored, and used. That's a key takeaway from new... >>

BizReport | Ecommerce archives September 24, 2019

Forecast: Look for holiday retail boost

Deloitte's new holiday retail forecast may put more black on merchants' bottom lines. That, because overall their experts believe holiday spending will increase about 5% YoY with online sales increasing unto 20% YoY. ... >>

BizReport | Ecommerce archives August 14, 2019

Study: It's human, not consumer, experience that matters

While customer experience may remain a phrase buzzing around many agencies and businesses, one new report cautions businesses and marketers against treating their customers too much like, well, customers. That, because new data is showing that brands that are more... >>

BizReport | Advertising archives July 15, 2019

Reports: Look for strong BTS spending

Now that the US is halfway through the summer holidays, retailers and brands - and parents - are beginning to think about going back to school. And, according to one new report, the overall spend will reach nearly $28 billion.... >>

BizReport | Ecommerce archives September 24, 2018

Report: 5% growth for holiday shopping season

Merchants can look for steady growth during the upcoming holiday shopping season. That, according to Deloitte's new Holiday Forecast which indicates retail sales should be up by at least 5%; that would push retail sales to just over $1 trillion... >>

BizReport | Advertising archives August 29, 2018

Studies ID better ways to target Millennials

Two recent reports highlight a handful of key differences in what Millennials are actually doing and what marketers believe they're doing. The first is from Deloitte, whose researchers found that while many believe Millennials are only shopping online and aren't... >>

BizReport | Ecommerce archives July 20, 2018

For college ages, in-store key for BTS

There will be no shortage of online shoppers during the back-to-school frenzy of shopping between July and September, but those shoppers are less likely to be looking for items for college-aged children. That, according to Deloitte's 2018 Back To College... >>

BizReport | Advertising archives July 12, 2018

Forecast: In-store key for BTS shoppers

While many parents will be researching back to school (BTS) purchases online this summer the bulk of BTS purchases will be made in-store. That is a key takeaway from a new Deloitte forecast which suggests that shoppers will spend $28... >>

BizReport | Advertising archives November 15, 2017

Solid start to 2017 holiday season, how marketers can prep

Adobe has released initial findings for the 2017 holiday shopping season - and if the season continues, marketers will have a merry Christmas, indeed. According to Adobe's data the US Veteran's Day weekend shopping totals topped $1.3 billion, a 9%... >>

BizReport | Advertising archives October 31, 2017

Survey: Digital hot for holidays, how marketers can engage

Look for more consumers to head online for the 2017 holiday shopping season; this isn't a new happening. For more than five years, the amount of holiday dollars spent online have increased significantly, and according to the Deloitte Annual Holiday... >>

BizReport | Ecommerce archives October 03, 2017

Deloitte: Marketers should see significant holiday increases

Merchants and marketers will likely be happy with the upcoming holiday season. According to Deloitte's holiday forecast, sales should increase about 4% overall, with ecommerce sales increasing up to 21%. ... >>

BizReport | Ecommerce archives July 24, 2017

Survey: College wins back to school spending

While the numbers are close, those families shopping for back to college supplies are expected to out-spend families shopping for K-12 supplies. That's the word from Deloitte's 2017 Back to College Survey; according to their research families with kids headed... >>

BizReport | Research archives July 13, 2017

Report: Mass merchants ahead of department stores for back to school

Look for fewer back to school shopping families to hit department stores - at least, put them lower on the list. That, according to new Deloitte data, which indicates that mass merchants now top the list for back to school... >>

BizReport | Research archives January 26, 2016

Report: Values influencing more food, beverage buys

When it comes to food and drinks, value is becoming more important. We aren't talking about the monetary value, however. According to one new report consumer values are increasing the value of more grocery purchases. ... >>

BizReport | Ecommerce archives June 23, 2015

Study: Shoppers leaving big brands behind

As more shoppers change the way they shop - from using mobile devices in stores to ordering everything online - they are making another change and leaving big name brands behind. That is the takeaway from new Deloitte research which... >>

BizReport | Ecommerce archives June 02, 2015

Study: Half of retailers to launch in-store initiatives

Tulip Retail and Deloitte have released the findings from their Retail's Omnichannel Challenge - IT capabilities like ship-from-store, but perhaps most startling is that the departments tasked with building omnichannel strategy range from operations to IT to Marketing.... >>

BizReport | Research archives December 05, 2013

Report: Online wide open for CPG brands

While retailers, auto manufacturers and even pharma brands have hit the ecommerce space hard, new data out from Deloitte shows that CPG brands have a way to go when it comes to digital shopping. Researchers found that while CPG execs... >>

BizReport | Mobile Marketing December 02, 2013

Report: Men most likely users of NFC

Men are most likely to have - and be using - the near field communications (NFC) technology included with their mobile devices. That according to new survey data out from Deloitte. Meanwhile, double the amount of consumers have NFC options... >>

BizReport | Ecommerce archives January 20, 2012

Platform to help US brands reach European consumers

With all the talk of m:commerce and social commerce the buzz with international expansion has died off a bit. But the release of one new platform may have more etailers looking harder at online storefronts that can serve an international... >>

BizReport | Ecommerce archives December 15, 2011

Price a big factor for many online shoppers

Online merchants may be raking in the green this holiday season, but the impetus for online shopping is the same in 2011 as it was in 2007 - price. Shoppers continue to try to save money and many are using... >>

BizReport | Ecommerce archives December 07, 2011

In-store browsing to become thing of the past?

Window shopping and browsing stores looking to bag a bargain is fast becoming a thing of the past. Today's shopper is smarter, according to a new survey from Deloitte and the Harrison Group, and finding discounted goods isn't anticipated, it's... >>

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