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BizReport | Mobile Marketing October 04, 2011

Is there a hold-up in mobile purchasing?

As brands move online many are wondering why there hasn't been a spike in revenue thanks to the traffic mobile sites are getting. Although consumers are visiting mobile sites, browsing for information and some are making purchases the bulk of... >>

BizReport | Mobile Marketing May 01, 2009

Compete: Smartphone users pay bank for apps

If you're looking for the best way to engage the mobile audience it may not be simply in advertising but in app-vertising. According to new research from Compete, smartphone users are rapidly increasing the number of apps purchased for their... >>

BizReport | Advertising April 24, 2009

Are homepage or domain ads your best bet?

There is some interesting new research out from Compete that could have marketers changing or at least adjusting their media buys. According to the information homepage ads on some sites may not have the best reach; the same can be... >>

BizReport | Advertising December 06, 2007

Marketing tool matches behaviors to users, websites

If you think online advertising is 75% luck and 25% planning you aren't alone. Many marketers feel the same way when trying to predict which websites will gain the best campaign ROI or which ad consumers will engage with or... >>

BizReport | Research April 30, 2007

Online travel consumers prefer user-generated content

Consumers want travel brands to embrace consumer generated reviews, and in response travel innovators are transforming their web presence into social platforms.... >>

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