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A new release out from Collective could put advertisers back into contact with the elusive television audience segments. While television continues to engage a large number of consumers, it's been hard for brands to engage because of time-shifted viewing habits... >>
A new whitepaper out from Collective sheds light on how their platform is helping brands better target ads to improve reach and, in the end, conversions. Called the Multi Screen Advertising Playbook, the paper identifies how brands across verticals including... >>
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- IBM: Mother's Day shopping goes mobile
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- How webrooming is taking over ecommerce
- Report: Strong digital presence key to success
- Report: SMBs falling behind in tech
- Mobile the boost loyalty programs need
- British Land: UK retail stores must adapt or die
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