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BizReport | Law & Regulation April 07, 2009
Can-SPAM, now Can-m-SPAM
A new bill has been introduced in the US Senate to help block mobile spam. The proposed m-SPAM act is aimed at reducing unsolicited text messages by increasing government oversight of commercial mobile messaging.... >>
BizReport | Email Marketing November 19, 2008
Is your unsubscribe process working for, or against, you?
So, a consumer wants to unsubscribe from your email communications. How is this handled at your company? Does your process immediately unsubscribe them, or are they first presented with alternative choices? ... >>
BizReport | Email Marketing September 25, 2008
Are you CAN-SPAM compliant?
With the new CAN-SPAM provisions could come a high cost for marketers who aren't prepared. If not or if you aren't sure, here are a few quick fixes that will help get your next email preference centers on the straight... >>
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