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BizReport | Advertising May 24, 2017

Ad Roundup: Series of releases, partnerships shake up digital

In today's advertising roundup, a series of releases for publishers, marketers and agencies that are likely to shake up how brands approach digital. ... >>

BizReport | Advertising March 01, 2017

Ad Roundup: Partnerships give insight into behaviors

In today's advertising roundup, two partnerships in the video and TV spaces should give advertisers more insight into how consumers are engaging with content. ... >>

BizReport | Social Marketing February 10, 2017

Survey: Video key to purchasing

Social video is fast becoming a purchase indicator. That's a key takeaway from new BrightCove data - in which most consumers surveyed said watching video via social media impacted their purchasing decision. ... >>

BizReport | Advertising February 09, 2015

Ad Roundup: Video, social announcements give brands options

Two new releases into the online space underline the importance of both video and social for marketers heading into 2015. Details below:... >>

BizReport | Blogs & Content October 04, 2013

More B2Bers looking to content

Content is getting more play from business-to-business (B2B) brands. According to new data out from Brightcove and the Content Marketing Institute, B2B brands are paying more attention to content marketing, especially in the social space. ... >>

BizReport | Advertising May 27, 2011

Brightcove, AOL 5Min Media expand partnership

This week, Brightcove and AOL's 5Min Media announced plans to expand their partnership. Through the new deal Brightcove's Pro and Enterprise clients will be able to tap into 5Min Media's premium titles, giving them more monetization options.... >>

BizReport | Blogs & Content February 15, 2011

BrainShark, Brightcove partner for video distribution

With the number of consumers engaging with video increasing month to month, brands are looking for more ways to engage those viewers. A new partnership between Brainshark and Brightcove offers one solution. Through the partnership Brainshark clients will be able... >>

BizReport | Research September 15, 2010

Brightcove: Facebook, Twitter pushing more video traffic

Don't forget the social realm for online video. Whether video ads from a brand or video content published on another content site, placing a teaser clip or a link with a catchy headline on a social network. Why? Because according... >>

BizReport | Advertising April 10, 2009

Can video save newspapers?

Video may have killed the radio star but it might save another - newspapers. Newspapers seem to be turning to video to save their online skins. News broke earlier this month that many large daily papers were folding their daily... >>

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