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BizReport | Advertising January 13, 2016

Ad Roundup: Tools for better connection

In today's advertising roundup: a trio of tools that should give brands better contact with their customers. ... >>

BizReport | Advertising December 04, 2015

4 trends to watch in 2016

Will mobile really overtake online shopping? Will ad fraud continue to be a problem? One expert identifies four key trends that marketers should watch in 2016. ... >>

BizReport | Advertising June 23, 2015

Ad Roundup: Euclid Analytics and BlueConic releases

In today's advertising roundup, Euclid Analytics has launched a solution to measure what shoppers are doing in stores while BlueConic has releasing a freemium model of their enterprise software tools.... >>

BizReport | Advertising March 19, 2015

Is A/B testing dead?

Testing is nothing new to the advertising space, brands have done this since pre-Internet and even pre-TV. But, according to one expert, the way brands have always gone about testing may not be the best way anymore. ... >>

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