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BizReport | Advertising January 17, 2009

Right Media accused of selling deceptive ads

Ben Edelman, an ad researcher and assistant professor at Harvard's Business School, has accused Right Media of knowingly allowing the sale of deceptive ads on its exchange. ... >>

BizReport | Advertising October 02, 2008

Report: Affiliate marketers may use adware deceptively

Are your affiliates really doing their job? According to a recent report from Ben Edelman, an adware researcher and Harvard Assistant Professor, they may not be. Ben found that some affiliate marketers are deceptively using adware to take credit for... >>

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