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BizReport | Social Marketing April 26, 2007
QVC.com's customers embrace rating and review feature
Just weeks after QVC.com employed Bazaarvoice’s user review and ratings system, it had users rushing to post feedback on their purchases.... >>
BizReport | Social Marketing March 13, 2007
User-generated product reviews increase conversion
User-generated product reviews are being recognized as a powerful tool in converting browsers into buyers.... >>
BizReport | E-commerce February 21, 2007
Websites benefit from turning customers into reviewers
E-tailers have been slow to incorporate customer reviews and ratings in their websites for fear of doing more damage than good, but new research shows, it can benefit business and increase sales.... >>
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