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BizReport | Ecommerce August 08, 2017

Reviews key to offline selling

It is no secret that reviews drive the sales of online merchandise, but according to Bazaarvoice, reviews are also pushing offline sales. They looked at the affect reviews are having on back-to-school shopping, and found that for every $1 in... >>

BizReport | Ecommerce July 11, 2017

Report: Prime Day shoppers shop around

Look for Amazon Prime Day shoppers to look around off of Amazon's site. That's a key takeaway from new Bazaarvoice research; their report delved into how Prime Day shoppers engaged across the web during the 48 hours surrounding Amazon Prime... >>

BizReport | Advertising July 03, 2017

Ad Roundup: Releases to protect, engage consumers

In today's advertising roundup, a trio of releases set up to help merchants and brands better engage with consumers, and to protect both business and consumer data. ... >>

BizReport | Advertising March 28, 2017

Ad Roundup: Customer-focused releases

In today's advertising roundup, a partnership and a new release that focus on better communication between retailers and consumers, as well as a business-focused releases, focused on improving collaboration in business. ... >>

BizReport | Ecommerce March 09, 2016

Study: Reviews influence both online, offline shoppers

No matter where your customers are buying, be that in-store, via a mobile device or online portal, chances are they're reading online reviews first. That is the takeaway from new Bazaarvoice data. ... >>

BizReport | Advertising February 11, 2016

Ad Roundup: Platforms for sales, ecommerce

In today's advertising roundup, a trio of releases that should help brands and sales people connect with consumers. ... >>

BizReport | Email Marketing May 10, 2012

Responsys, Bazaarvoice collaboration offers customized content

Recently Responsys Interact Suite integrated with Bazaarvoice's Social Commerce platform, offering brands a new way to engage with consumers. The collaboration enables brands to offer relevant and customized messaging across online channels - hopefully engaging more consumers. ... >>

BizReport | Social Marketing June 23, 2010

Bazaarvoice socially connects marketers, consumers

Connecting with consumers in the online space is much more difficult than throwing up a social network shingle and waiting for them to arrive. Ask any marketer from a nationwide brand to a small town mom-and-pop and you'll get the... >>

BizReport | Ecommerce April 15, 2009

Encourage customers to contribute reviews

So, you've made the leap and added user reviews to your website but you're starting from scratch and need to get those reviews rolling in, how do you go about it?... >>

BizReport | Ecommerce March 23, 2009

Report: Three R's influence online shoppers

School children may learn more than their 'Three R's' - Read, wRiting and aRithmethic - these days but the Three R's are still influencing online shoppers. According to a new report from Bazaarvoice and JupiterResearch online Ratings, Recommendations and Reviews... >>

BizReport | Ecommerce March 07, 2009

Reluctant shoppers swayed by peer-generated content

Consumers are tightening the grip on their wallets, but a recent survey by Jupiter Research for Bazaarvoice and richrelevance found that all is not lost for online retailers and manufacturers if they concentrate on providing consumers with the tools and... >>

BizReport | Mobile Marketing January 22, 2009

MobileVoice brings online reviews in-store

Bazaarvoice has introduced a new service that delivers product reviews to consumers' mobile phones. Nothing new there, you say. However, this service, called MobileVoice, delivers those reviews while consumers are in the store.... >>

BizReport | Social Marketing December 05, 2008

Online reviews usage peaks on Thanksgiving, Cyber Monday

Consumers turned to online reviews in large numbers in the run up to Black Friday, found Bazaarvoice, peaking during the evening of Thanksgiving Day and again on Cyber Monday. ... >>

BizReport | Ecommerce November 26, 2008

British online reviewers are a selfless bunch

Why do some Internet users expend extra time and effort to write online reviews? What are they getting out of it and what sort of Internet user are they? Bazaarvoice and word-of-mouth experts Keller Fay Group have released findings from... >>

BizReport | Ecommerce November 18, 2008

Brandvoice: Syndicating reviews to retail sites

It's well known that user-generated ratings and reviews play an important part in online purchasing decisions. In fact, says Bazaarvoice, manufacturers that don't have reviews on retail sites are hurting their brand and losing business. ... >>

BizReport | Social Marketing April 26, 2007

QVC.com's customers embrace rating and review feature

Just weeks after QVC.com employed Bazaarvoice’s user review and ratings system, it had users rushing to post feedback on their purchases.... >>

BizReport | Social Marketing March 13, 2007

User-generated product reviews increase conversion

User-generated product reviews are being recognized as a powerful tool in converting browsers into buyers.... >>

BizReport | Ecommerce February 21, 2007

Websites benefit from turning customers into reviewers

E-tailers have been slow to incorporate customer reviews and ratings in their websites for fear of doing more damage than good, but new research shows, it can benefit business and increase sales.... >>

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