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BizReport | Viral Marketing November 04, 2010

Using only video, new product launch shows success

Still wondering if video really works as a viable ad format? A recent product launch says it definitely is. Recently YuMe, ScanScout and BBE joined forces for a new product launch called HoodieBuddie - a hoodie with washable headphones included.... >>

BizReport | Advertising October 18, 2010

BBE becomes ASq certified, sees encouraging results

When the ASq video platform was rolled out several months ago many marketers liked the new options but wondered if the results would be a true improvement over past campaigns. BBE, the first video advertising network to be certified for... >>

BizReport | Viral Marketing July 29, 2010

BBE's VINDICO accredited by MRC

BBE's VINDICO is the first demand-side video ad server to be accredited by the Media Rating Council, which is one more sign that online video and video advertising is quickly becoming mainstream. VINDICO was the first ad serving and tracking... >>

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