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BizReport | Advertising June 07, 2017

Ad Roundup: Releases for video, data

In today's advertising roundup, two new releases into the digital space, with both data and video at their core. And, a name change for an omni-channel experience platform. ... >>

BizReport | Mobile Marketing June 02, 2017

Top 3 tips to improve web push strategies

Web push is a relatively new type of messaging that makes it possible to reach audiences through both desktop and mobile browsers, even when they are not actively on your website. The tools take re-engagement to the next level and... >>

BizReport | Ecommerce December 05, 2016

Report: Biggest engagement not happening Black Friday/Cyber Monday

While Black Friday and Cyber Monday, and the upcoming days of Green Monday and Free Shipping Day, remain important, new data shows these 'special' holidays aren't the only thing pushing digital commerce - especially in the mobile space. ... >>

BizReport | October 17, 2016

Holiday Roundup: Mobile to impact holiday shoppers

A trio of recent surveys indicates 2016 may be a mobile holiday. ... >>

BizReport | Internet September 14, 2016

Expert: What Apple's new features really mean for brands

With Apple's updates to their iOS platforms, new phones, and other device upgrades, many brands are now wondering how to make Apple's upgrades work better for them. One expert dives into the details. ... >>

BizReport | Advertising August 01, 2016

Ad Roundup: Releases to enhance connection

In today's advertising roundup, a trio of releases that should enhance brands' and publishers' ability to engage with customers. ... >>

BizReport | Advertising April 20, 2016

Expert: How to use emojis in marketing

Emojis are becoming common place in most mobile communications between consumers, but should they be used by brands, as well? According to one expert: maybe. ... >>

BizReport | Mobile Marketing December 03, 2015

Reports: Mobile key to Cyber Week success

From Thanksgiving Day through Cyber Monday mobile was the push behind a large number of online purchases. That's the takeaway from several new reports. First, iovation research indicates that more people used mobile devices to shop during Cyber Week than... >>

BizReport | Advertising August 25, 2015

Ad Roundup: Platform releases give brands more control

A trio of releases are now available in the online space that should make it simpler for brands to control their online message across platforms, screens and even social media. Details in today's advertising roundup. ... >>

BizReport | Mobile Marketing July 18, 2015

Expert: Why mobile brands must be content-savvy

According to Nielsen, Americans spend an average of 37 hours a month using their smartphone apps, using only 27 apps on average. This means brands have to compete for customers - there is no room for a user interface that... >>

BizReport | Mobile Marketing July 16, 2015

Expert: The pros and cons of aggregated apps

Apps are the future of business according to many experts in the field, but according to one expert if brands don't know how to properly use app aggregation services, they may not get the most benefit.... >>

BizReport | Advertising April 06, 2015

EComm Roundup: Email, app trackers released

In today's roundup: two new tools set up to give brands better insight into email and mobile, as well as a funding round for a payroll processor.... >>

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