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BizReport | Mobile Marketing May 03, 2013

Research: iPhone market share to exceed Android by 2015

A large survey, conducted over the last 12 months, highlights the effect of loyalty on market share. The Yankee Group found that platform loyalty will see iPhone ownership in the U.S. exceed Android ownership by 2015.... >>

BizReport | Mobile Marketing May 02, 2013

DFC Intelligence: iOS to dominate gaming apps through to 2018

A new report released by DFC Intelligence reveals that apps and games for Apple's iOS will dominate the mobile entertainment and gaming market over the coming years. ... >>

BizReport | Mobile Marketing April 10, 2013

Apple dominates teen mobile preferences

Tablet and smartphone ownership among American teenagers is dominated by Apple devices, according to the results of Piper Jaffray's 25th bi-annual teen survey. ... >>

BizReport | Mobile Marketing March 11, 2013

iOS in-flight use takes off, Android still grounded

Having recently reported on the increasing use and demand for wi-fi access while in-flight, it was interesting to read a new report from Gogo on which device is the most-used by connected airline passengers.... >>

BizReport | Mobile Marketing March 05, 2013

More than half of smartphone app downloads in 2013 will be Android

During 2013, smartphone app downloads will reach 56 billion with Google's Android accounting for more than Apple's iOS, according to new figures released by ABI Research.... >>

BizReport | Mobile Marketing February 05, 2013

Over 10% of 2012 sales via Bigcommerce completed on mobile

New data from online ecommerce and mcommerce platform Bicgommerce reveals that a growing number of consumers using its platform are completing sales on a mobile device.... >>

BizReport | Mobile Marketing February 04, 2013

Android generates more mobile game ad impressions than iOS

Games are the most popular mobile app on Millennial Media's network and, as such, the company has released a special report revealing the top game types and devices being used to play. ... >>

BizReport | Mobile Marketing January 22, 2013

Has the Nexus 7 out-sold the iPad in Japan? Maybe not...

I'm using my Christmas money to buy a new device and have plonked for Google's Nexus 7 tablet. It appears I'm in good company because, according to a recent report, it's the device of choice for Japanese consumers. Or is... >>

BizReport | Social Marketing January 18, 2013

Candy more appealing than farming on Facebook

Facebook gamers have a sweet spot for a new game. It's called Candy Crush Saga and the confectionery-themed match puzzler now boasts 9.7 million or so users - almost one million more than FarmVille 2. ... >>

BizReport | December 18, 2012

New Android app helps you spend a penny

I don't know about you, but I tend to leave my smartphone well alone when I'm in the toilet. However, if I had a few thousand dollars to spare, I could be persuaded to fiddle with my phone in the... >>

BizReport | Mobile Marketing October 16, 2012

Velti: iOS grabs 5% of mobile marketplace from Android

The launch of Apple's iPhone 5 is pushing more consumers into the smartphone race - and taking a big of the marketplace away from Google's Android platform in the process. New data out from Velti shows iOS gained 5% of... >>

BizReport | Email Marketing September 13, 2012

Mobile email opens rise 32% in first half of 2012

Knotice's bi-annual Mobile Email Opens Report reveals that, in the first half of 2012, the number of emails opened on a mobile device rose 32% from the second half of 2011, with iOS dominating.... >>

BizReport | Mobile Marketing September 11, 2012

Smartphone adoption in U.S. led by teens

Data backs up what we all know; teenagers grab hold of new technology like no-one else. Nielsen's latest study reveals that teens are adopting smartphones at a greater rate than any other age group. ... >>

BizReport | Mobile Marketing August 28, 2012

Android to finish 2012 with more than 70% of handset market

Despite the launch of the Apple's iPhone 5, the smartphone market will continue to be dominated by Android, according to a new forecast from Digitimes Research.... >>

BizReport | Mobile Marketing July 24, 2012

Adyen: iPad leads mobile payment market

New data, eight months in the making, has been released by multichannel payment solution provider Adyen. It shows that the worldwide share of all mobile transactions has more than doubled over the past 8 months with the iPad leading the... >>

BizReport | Email Marketing July 18, 2012

Average mobile email performance from UK's top retailers

New research into how the UK's top retailers are performing in mobile marketing messaging across devices reveals significant differences and identifies key issues affecting mobile users' email experience.... >>

BizReport | Mobile Marketing July 12, 2012

Android dominates smartphone sales in key markets

For the first time ever Android dominates smartphone sales across Europe, the U.S., and Australia, according to new figures released by Kantar Worldpanel ComTech, driven in part by consumers trading up from feature phones. ... >>

BizReport | Mobile Marketing June 29, 2012

Apple app downloaders 52% more loyal than Android

Consumers who download apps to an iPhone or iPad are far more loyal to those apps than users of smartphones and tablets running Google's Android, according to new data from mobile app analytics firm Localytics.... >>

BizReport | Viral Marketing June 28, 2012

Natural Motion: PR has "no impact" on mobile game downloads

Traditional marketing and PR campaigns to promote and acquire players for mobile games are pointless, according to the CEO of social mobile game technology and development firm Natural Motion.... >>

BizReport | Mobile Marketing May 07, 2012

Over 90% of mobile game revenues generated by in-app purchases

A new study from market research company Newzoo reveals that the vast majority of revenues from mobile games are generated by in-game purchases. ... >>

BizReport | Ecommerce May 01, 2012

Kindle setting Amazon sales on fire

Amazon's Kindle is certainly firing up the online retailer's sales, according to new sales figures released this week. ... >>

BizReport | Mobile Marketing April 30, 2012

Half of all smartphones sold in Southeast Asia are Androids

Android now accounts for half of all smartphones sold in Southeast Asia, according to GfK. While not as big as other Asian regions, Southeast Asia accounts for a tenth of the world's population. ... >>

BizReport | Email Marketing April 19, 2012

27% of marketing emails opened on mobile devices

Mobile technology is enabling consumers to perform tasks often associated with a PC or laptop while on the go. One of those activities is checking email. Mobile marketing firm Knotice has recently revealed that the number of marketing emails being... >>

BizReport | Mobile Marketing April 05, 2012

Android's share of U.S. smartphone market passes 50%

Android's share of the U.S. smartphone market has hit a major milestone. According to data released this week by comScore, Android now has over 50%.... >>

BizReport | Mobile Marketing March 15, 2012

IDC: Apple has three years left as tablet market leader

New IDC forecasts reveal that Apple will continue to dominate the tablet market for another three years before Android takes over.... >>

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