News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
11 Tag Results
11 result(s) displayed (1 - 11):
It looks as if Alibaba will need to do a lot to overcome its lack of name recognition in the U.S. as well as persuading consumers that purchasing from a Chinese ecommerce company is safe and reliable.... >>
More businesses will look at global expansion in 2014, especially B2B brands. According to some new predictions from Alibaba about half of B2B brands are already selling direct in the online space and, if they plan it correctly, those B2B... >>
With the Royal Birth only days away, everyone is wondering - will the baby be a boy or girl? What about the Royal Name? And some savvy retailers are already planning how to cash in on the big event.... >>
March is Women's History Month in the US, UK and Australia; the 2013 theme is Finding Founding Mothers and new data out from Alibaba shows women are still forging through the workplace - many creating workplaces of their own. Research... >>
New data out from Alibaba underscores the importance of Chinese shoppers to retailers around the globe. Not only is the growing Chinese middle class spending larger amounts of money but they're spending that cash online.... >>
Natural disaster, that is. And that could be a bad thing with all the strange weather and weather patterns emerging around the globe. According to new data out from Alibaba about three-quarters of American small businesses aren't prepared for natural... >>
New data out from Alibaba credits the Queen's Jubilee and the little show called Downton Abbey for re-energizing global ecommerce. Not that ecommerce was lagging pre-trends, but Alibaba has noticed a surge in global searches for all things British over... >>
When it comes to launching a business, or expanding an existing business into the international marketplace, women are leading the pack. That, according to new data from Alibaba; the data shows 1.1 million US women are now doing business globally.... >>
With Valentine's Day just around the corner florists, card shops and chocolatiers are gearing up for a rush. But other than the traditional gifts two new studies indicate many consumers' thoughts about the holiday - and perhaps about love, generally... >>
Black Friday deals are set and, in some cases, those deals are already leaking out to the consumer base. But Black Friday is only one day in the 5-week marathon that makes up the holiday shopping season. A new survey... >>
After a global decline in 2009, it seems that inventors are back on their game - and looking for new territory. According to new data from Alibaba, US and global patent registration was up for 2010 and is showing increases... >>
- Ad Roundup: Releases for content monetization
- In ecommerce, personalization missing the mark
- Product imagery on retailers' mobile sites lags desktop versions
- Why the press release is (still) not dead
- Expert: Why B2Bers need social
- Is your branded content memorable?
- Study: Most believe personalization key to success
- Report: Most Amazon sellers looking for new marketplaces
Featured White Papers
- Learn Why 83% of Advertisers Are Reporting Superior Outcomes With People-Based Ads
Traditional digital display advertising doesn't work. The information in this report is based on an online survey of 350 senior...
- 2016 Email Marketing Metrics Benchmark Study
To build a world-class marketing program, it's crucial to compare yourself to the best performers - but competitor data can...
- 10 Ways to Use Customer Lifetime Value to Reinvent Your Marketing Strategy
CLV insights can help you to attract high-margin customers, target clusters of customers with untapped value, and retain high-value customers...
- 16 Innovative Loyalty Programs of 2016
Engaging customers in a loyalty program is no easy feat. Read how 16 brands grabbed headlines in 2016 by launching...