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BizReport | Advertising April 28, 2008

AOL's Platform-A launches display ad spot marketplace

AOL’s Platform-A has announced the launch of a spot marketplace that will provide an online spot advertising market for display advertising. ... >>

BizReport | Loyalty Marketing March 14, 2008

Coupons: From clipping to clicking

A new service launched today by AOL could signal the end of coupon clipping and the beginning of coupon clicking.... >>

BizReport | Advertising February 07, 2008

AOL enhances online ad arsenal

While all eyes were diverted by ‘Micro-hoo’ headlines, AOL has quietly been doing some major wheeling and dealing of its own. ... >>

BizReport | Advertising November 21, 2007

AOL tries tickers to attract clickers

The search for unobtrusive and consumer-friendly online video advertising continues and AOL has just announced its solution – a video ticker ad.... >>

BizReport | Search Marketing November 04, 2007

AOL to purchase Quigo?

The jostling for market share in online advertising continues with reports out that AOL is about to purchase Israeli online advertising company Quigo for a few hundred million dollars.... >>

BizReport | Email Marketing October 11, 2007

AOL inbox ranked hardest for marketers to penetrate

The best and the worst email services have been revealed in a new study by an online community for e-mail marketers, Dot Email.... >>

BizReport | Advertising September 18, 2007

AOL introduces Platform A, new ad network

On Monday this week, AOL announced the launch of a new global advertising platform that brings together many of its recent acquisitions. ... >>

BizReport | Latest Headlines August 09, 2007

Report: search engines competing over privacy protection

Recent changes by Google and other search companies reducing the time search data is kept, reflects greater competition in protecting privacy, according to a report released Wednesday by a watchdog group. ... >>

BizReport | Advertising July 25, 2007

AOL adds another ad firm to its arsenal

In the same week as Microsoft announced it will allow its users to opt out of its behavioral targeting system, AOL has announced its purchase of behavioral targeting firm, Tacoda.... >>

BizReport | Email Marketing May 24, 2007

AOL blocks images in web-based mail

AOL has joined other web-based email services by disabling images by default, forcing some email marketers to rethink email content and format.... >>

BizReport | Mobile Marketing May 16, 2007

AOL to purchase Third Screen Media

The future of mobile marketing is a bit brighter this morning, with the news that AOL will purchase Third Screen Media, incorporating the mobile marketing platform into the already developed Advertising.com fold. ... >>

BizReport | Advertising May 04, 2007

AOL ad revenues rise

AOL’s decision to provide free content and features supported by advertising dollars has lost them paid subscribers, but increased advertising revenues.... >>

BizReport | Search Marketing April 10, 2007

Google, AOL launch new search advertising solution

Advertisers will be able to use Google's advertising system to buy ads targeted specifically to AOL sites such as MapQuest, Moviefone and the AOL.com portal under a program AOL launched on Monday this week.... >>

BizReport | Research March 20, 2007

Google, Yahoo control the bulk of online ads

Advertisers may get a little bit more for their money at smaller portals - more control, specifically - but still, most marketers prefer to deal with the large portals. According to a new report from eMarketer, Google, Yahoo, MSN and... >>

BizReport | Research February 20, 2007

The best financial sites on the web

Financial sites are a great place to find upwardly mobile consumers in search of the next big thing. But is it just upwardly mobile consumers who are likely to visit these sites? And which sites will help advertisers garner the... >>

BizReport | Internet December 11, 2006

AOL in Buying Mood?

A lot of press has been given to the buying of social networks lately. YouTube, Facebook and MySpace led the way. But very little has been mentioned regarding the buying and selling of ad networks, the older cousin of the... >>

BizReport | Internet October 04, 2006

New Software Makes Multi-tasking Simple

AOL’s launch today of new software OpenRide is a new way for online users to surf, search and spend – all at the same time. The free beta version is optimized for broadband use.... >>

BizReport | Research September 28, 2006

Research Finds Companies Can Tell Surfers Apart

After the uproar over AOL releasing three months worth of search data, a research paper indicates that online content providers and e-tailers can indeed identify surfers from their browsing history. However, depending on the use of the information, identification could... >>

BizReport | Blogs & Content September 22, 2006

AOL Vying To Outwit Rivals By Offering Enhanced Search and Listing Facilities To Online Video Sharers

America Online has joined the race for a slice of the highly trafficked video sharing action on the web, by saying it’s offering greater compatibility than its rivals in terms of search features. The company has opened its search engine... >>

BizReport | Internet September 12, 2006

Apple To Launch Film Download Site

Apple Computer, Inc is expected to announce this week the launch of a service for downloading films via the internet. ... >>

BizReport | Internet October 19, 2001

Exclusive Interview with Jim Daly, founding editor of Business 2.0

Many of us rode the wave of Internet mania up—and then right back down. But few have occupied the enviable catbird seat of Jim Daly, the founding editor of Business 2.0, which is credited with fundamentally changing the way the... >>

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