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BizReport | Ecommerce December 30, 2019

Report: BOPIS key to 2019 holiday success

Mobile is important and consumers are clicking through on email messages, but the big winner during the 2019 holiday season is BOPIS. That is a key takeaway from Accenture Strategy's holiday wrap up which found that buy-online pick-up-in-store orders were... >>

BizReport | Advertising archives November 26, 2019

How to know your holiday campaign needs a pivot

Order values are down. Traffic is up. Email messaging seems to be falling on deaf ears except on certain days. Around the holidays merchants and brands are hyper-focused on how consumers are reacting to campaigns, but recognizing when campaigns are... >>

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