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BizReport | Ecommerce archives December 22, 2010

Which electronics hold the most appeal for consumers

The Christmas holiday is just three days away and many etailers are wrapping up - no pun intended - the 2010 holiday season. But, don't move so quickly to get beyond Christmas and into 2011. According to one report, consumer... >>

BizReport | Ecommerce archives December 17, 2010

Holiday trend: Shopping local, surfing for offers

This holiday season online sellers have had busy check-outs, but more than that, a few new trends have emerged. Consumers are finding products via mobile before entering brick-and-mortar stores, shoppers are price-checking before entering online or offline stores and consumers... >>

BizReport | Advertising archives December 17, 2010

Are you ready for visual search?

This holiday season some predict that more consumers will use visual search rather than traditional text searches to find products. Why? The old saying 'a picture is worth 1,000 words' may be part of it, but really visual search can... >>

BizReport | Ecommerce archives November 04, 2010

Execs see correlation between display, search for holiday ads

Looking into the 2010 holiday shopping crystal ball, many brands are shooting for display, search or social and hoping to engage consumers. The truth is that crystal balls are merely glass and a measured approach is probably a brand's best... >>