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BizReport | Email Marketing November 19, 2010

Symantec's MessageLabs looks ahead to 2011

2010 saw a few interesting anomalies as far as online security. A large botnet was taken down, spam and click fraud numbers seemed to moderate themselves, and there were not headline-grabbing security glitches. Still, 2010 wasn't a banner year and... >>

BizReport | Email Marketing December 31, 2009

Internet Marketing 101: Email trends for 2010

With 2010 mere days away, most marketers are frantically putting the finishing touches on marketing plans. Before focusing too hard on video or social ad formats, however, marketers should plan a bit more in email. Email is old, you say?... >>

BizReport | Advertising archives December 21, 2009

Forecast: Video to become dominant in 2010

Online video made greater inroads into the online advertising marketplace in 2009 but according to one industry expert 2010 could be the year that video becomes a dominant force in online advertising. Unicast Vice President of Marketing Bryan Hjelm believes... >>

BizReport | Ecommerce archives December 18, 2009

Internet Marketing 101: How to re-engage consumers in 2010

Savvy brands and marketers already have plans in place for reaching consumers in 2010. Strategic plans, though, must have room for change. Two areas where marketers can gain ground are virtual events and ad targeting programs. Both of these categories... >>

BizReport | Loyalty Marketing December 17, 2009

Two predictions for loyalty marketing in 2010

As 2009 quickly comes to a close, predictions are that greater engagement and collaboration are going to push loyalty marketers throughout 2010. According to Loyalty 360 marketers must take a closer look at customer engagement and collaborative efforts to succeed... >>

BizReport | Advertising archives December 09, 2009

Two execs predict 2010 trends

Just a few weeks left before 2010 is officially the New Year. What can you marketers expect to improve? To continue to be sluggish? Two executives with Cross MediaWorks tell BizReport that the year should bring increased ad revenues and... >>

BizReport | Social Marketing December 07, 2009

Social high on small biz minds headed into 2010

Okay small businesses, you may be fighting for elbow room amongst the social networks in the coming year. A recent survey from VerticalResponse finds that more than two-thirds of small businesses plan to increase their use of social networks in... >>