RSS feed Get our RSS feed

News by Topic


BizReport : Social Marketing

Social Marketing

... 114 115 116 117 118 ...
 

Friday, September 18, 2009

Still think Facebook's a fad?

If Facebook is a waste of time, a fad, a flash in the pan, then how come its membership and the average amount of time spent on the social networking site both continue to rise? >>

Friday, September 18, 2009

Digsby integrates Facebook to user desktops

Social marketers will be interested in a new release from dotSyntax's Digsby, which allows consumers to interact with Facebook feeds direct from their desktops. By allowing consumers to interact from the desktop should create a more engaged social audience, which advertisers crave. >>

Wednesday, September 16, 2009

Why brands should monitor Twitter - now

When it comes to social networks, Twitter is the current 'in' place. But many brands, businesses and marketers are still avoiding the micro-blogging hotspot. Why? Because they don't understand the concept of micro-blogging or why it is important. The problem? Whether brands are there or not, consumers are - and they are talking about you. >>

Monday, September 14, 2009

Spammers turn to socnets to proliferate porn spam

As Internet users increasingly turn to social networking sites and micro-blogging platforms to keep in touch with others, they are using email less. The adult industry has taken note and is now plying porn spam via the likes of Twitter, Facebook and MySpace. >>

Thursday, September 10, 2009

Caring consumers want to share via retail communities

Social networking combined with online shopping is a match made in heaven. Why? Because caring, sharing consumers want to help others make smarter buying decisions while mixing with others "like them" to research their own purchases, according to new findings from the e-tailing group. >>

Thursday, September 10, 2009

Want better Facebook results? Try Tuesday

No, Tuesday isn't a social marketing company or expert. Tuesday is Tuesday - the day of the week. According to a recent report from social media service provider ViTrue, click through rates on social network Facebook are nearly 10% higher on Tuesdays than on any other day of the week. >>

Wednesday, September 09, 2009

Visible Technologies extends truCAST platform

Marketers wanting more control or simply more information on social marketing efforts should check out the revamped truCAST program available through Visible Technologies. This week the company repackaged the suite of tools and added one new function: truPULSE, which give marketers the ability to manage social conversations in real-time. >>

Wednesday, September 09, 2009

Internet Marketing 101: Bizmore launches, promising to answer business questions

As an entrepreneur starting out, you may have the business plan and you may know where you want to be. But, do you know how to get there? And perhaps more importantly do you know the questions to ask to keep your businesses running at peak performance? New platform Bizmore vows to help small and medium sized businesses answer questions such as these. >>

Friday, September 04, 2009

Survey: Many expect user reviews, few submit them

New research in the U.K. has revealed that while many travelers rely on reviews found on independent websites and travel companies websites, few share their own thoughts. >>

Wednesday, September 02, 2009

Brand marketing on socnets not influencing women

It's well known that women are highly engaged with social media. They blog, they review, they socialize on networks such as Facebook. But what's not so well-known is that they aren't particularly influenced by brands present in those spaces. >>

Wednesday, September 02, 2009

comScore: 1 in 5 U.S. display ads served on socnets

Recent figures released by comScore demonstrate the growing acceptance of social networks to marketers in the U.S. >>

Tuesday, September 01, 2009

Is social media here to stay? Marketers think so.

Is social media still considered a fad? Or is it here to stay? According to the findings of Equation Research's 2009 Marketing Industry Trends Report, the future of social media looks bright. >>

Monday, August 31, 2009

Survey: Teens see little value in Twitter

A recent rash of articles claims that teens don't use Twitter and that the platform isn't cool. To try to get to the bottom of the debate, one expert decided to ask those who know best... the teens. >>

Monday, August 31, 2009

Internet Marketing 101: Tips for running better contests

Ask any author, movie producer or screenwriter what they best traffic driver is and their answer will likely be: contests. A well-run contest can drive several hundred more hits per day for the length of the contest. Why? Because consumers love free stuff: free books, free appliances, free gift cards. But, the biggest benefit isn't the traffic - it is the lead generation. >>

Friday, August 28, 2009

JangoMail CEO talks about the relevance of email

Email may be the grandparent of online marketing, but it is still relevant. Although rich media, online video and even interactive display ads are now making headlines, when marketers want tried-and-true response, most are still turning to email. Enter companies such as JangoMail, which offer marketers simpler ways of creating, sending and measuring email correspondence. >>

... 114 115 116 117 118 ...