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Monday, January 29, 2007
Informa predicts 2012 online TV, video revenue to exceed $6 billion
By 2012 the North America could be the largest revenue-generating region of the globe. >>
Monday, January 29, 2007
Microsoft plans on challenging the high credit card fees
Microsoft could be a threat to credit cards and the saviour of small businesses, if Bill Gates' vision of an online payment system comes to fruition. >>
Monday, January 29, 2007
Google, UK's most visited
If there’s an internet ranking to be done, Google is sure to be near the top. comScore’s World Metrix findings for the top U.K. Internet properties is no different. >>
Monday, January 29, 2007
Top 10 most influential brands across the world
For the second year running, Google takes top spot in brandchannel.com’s global brand survey. >>
Friday, January 26, 2007
The new ad-serving platform, Vindico, offers more control to advertisers
Not to be left behind, Broadband Enterprises is setting up to launch their own ad-serving platform for videos and banners. The new program will compete with other platforms like Atlas, DoubleClick and aQuantive. >>
Friday, January 26, 2007
AP syndicates content to Wii
Starting this weekend, Nintendo Wii owners will have something new to do, while they play games: read. The Associated Press has syndicated news feeds to the broadband-enabled console. >>
Friday, January 26, 2007
"Rocky Balboa" viral marketing campaign creates an email buzz
IncrediMail, designers of email software, is collaborating with MGM to create an online buzz for the release of the new Rocky movie. >>
Thursday, January 25, 2007
Panama Launch Imminent
On February 5, 2007, Yahoo will launch its long awaited ad search system that it hopes will give its competitors a run for their money. >>
Thursday, January 25, 2007
Hola MySpace
MySpace.com has confirmed rumors that later this year it will be launching a Spanish-language version of its popular social networking site. >>
Thursday, January 25, 2007
Playing The Online Ad Game
Marketers are eyeing casual games sites as the next big advertising arena. >>
Wednesday, January 24, 2007
MasterCard Launches Brit Awards '07 Viral Campaign
Mastercard has launched an online quiz game to promote its sponsorship of the upcoming Brit Awards in London. >>
Wednesday, January 24, 2007
Internet An Ally, Not An Enemy, Of Television
Contrary to TV network fears, audiences are not being lured away by the Internet, concludes recent Nielsen research. >>
Tuesday, January 23, 2007
Richter Scales MySpace Security
MySpace is drawing itself up against one of the world’s top three spammers. >>
Tuesday, January 23, 2007
Bud.tv Stops Minors In Their Tracks
Not long after the Superbowl, Anheuser-Busch is set to launch a social networking site all of its own. >>
Monday, January 22, 2007
Google, Adscape Media in Buyout Talks
First it was search marketing, then the possibility of an outdoor digital ad network, now it looks as if Google's next foray could be into in-game advertising. >>
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Latest Headlines
- Interpublic: Search is slowing, Social is growing
- Study: The best length for B-to-B pod casts
- Channel Intelligence launches new ecommerce tool in beta
- Nielsen: Viewers prefer TV set to Internet
- New AdJug partnerships announced
- Study: Mobile users want practical content
- 5 Don'ts For Your Next Email Campaign
- WinBuyer Launches Competitive Pricing Platform
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