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BizReport : Ecommerce

Ecommerce

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Friday, June 24, 2016

Consumer satisfaction with mobile commerce falling

Despite mobile becoming an increasingly important part of ecommerce, new research has found that consumer satisfaction with the mobile experience has fallen over the past two years. >>

Friday, June 24, 2016

Ad Roundup: Partnerships underscore importance of connection

In today's advertising roundup, a series of new partnerships in the digital space underscore that the key to increasing revenue is still the connection between the merchant and the customer. >>

Friday, June 24, 2016

Study: Digital driving calls to businesses

Digital channels are driving more people to call businesses. That's the takeaway from new Invoca data which shows most (92%) of calls are now linked to digital channels. That is an increase of nearly 10% over 2014 numbers. >>

Wednesday, June 22, 2016

Study: Blending omnichannel engaging to shoppers

Turns out the 'cool' factor for most shoppers is a blend of both digital and physical stores. That's the takeaway from new RichRelevance data which indicated more than three-quarters (79%) of consumers find the ability to scan products on mobile devices while in-store 'cool'. >>

Tuesday, June 21, 2016

Expert: Brands not served by traditional location data

A recent study found location data was accurate to within about 30 meters, but one expert believes differently. He says brands are not being served by location data - here's why. >>

Tuesday, June 21, 2016

Criteo study reveals the rise of 'copycart' shopping among UK consumers

A new study reveals the UK is a nation of mobile shoppers driven by social media and social connections as well as convenience and emotional ties to a brand. >>

Tuesday, June 21, 2016

How consumer spending increase could impact future sales

With consumer spending showing it's strongest growth in several years in May, many merchants are hoping to see that translate into increase back to school and even holiday spending. One expert offers his advice. >>

Monday, June 20, 2016

UPS: Ecomm accounts for half 'avid' shoppers spending

For the first time, more than half of shopper purchases surveyed for the UPS Pulse of the Online Shopper report were made online; that is a 2% increase from the 2015 study, and an indicator that ecommerce remains strong for shoppers. >>

Monday, June 20, 2016

Study IDs types of Millennial shoppers

Boomers may have more expendable cash, but Millennials are quickly becoming a consumer force to be reckoned with, and have many merchants asking what, exactly, these shoppers want. One new report dives in to what Millennials want. >>

Monday, June 20, 2016

Expert: Increase in spending positive

In May, the US Commerce Department released new spending numbers indicating an increase in spending. While the increase (1% MoM) isn't huge, it is the strongest increase in nearly six years, and according to one expert, a positive sign for merchants. >>

Friday, June 17, 2016

Study: Loyalty program members worth more

Loyalty program members are worth more than non-members. That's the take away from a new Accenture Interactive study which found that loyalty program members generate about 18% more revenue for retailers than non-loyalty program members. >>

Thursday, June 16, 2016

Ad Roundup: Partnerships for better connection

In today's advertising roundup, three new partnerships that should give online marketers better connection with their customer bases. >>

Thursday, June 16, 2016

Brands: What you need to know about eSports enthusiasts

While eSports is just beginning to gain mainstream notoriety, the people playing these games are highly involved, and that involvement can be a big draw for advertisers and marketers. New data from Mindshare sheds like on the people driving the rapid growth in this area. >>

Wednesday, June 15, 2016

Top tips to engage over holidays

With more consumers looking for gift ideas online, many retailers are using hooks like Mother's Day, Father's Day and other so-called small time holidays to engage. One expert offers three tips to better engage these smaller holiday buyers. >>

Tuesday, June 14, 2016

Expert: How to test website performance

Many SaaS, small business and ecommerce companies test their website for performance issues, but many are not testing for experience. That, according to one expert, is a mistake. Here's are four areas merchants can test for the customer experience. >>

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