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BizReport : Ecommerce

Ecommerce

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Friday, March 27, 2015

Ad Roundup: Partnerships to increase viewability, deflate fraud

In today's roundup: new partnerships setting up to help marketers and brands better connect with customers while taking on fraudulent activities. >>

Thursday, March 26, 2015

Survey: A little research goes a long way for salespeople

Hey, salespeople, turns out there is more to closing a sale than just presenting the facts about a product. That, according to new data out from NewVoiceMedia, which indicates sales could be increased up to 88% with only 5 minutes of research into what your customers really need. >>

Thursday, March 26, 2015

Mobile Roundup: Payment options, partnerships announced

Three mobile announcements should help brands better connect with their mobile customer base. Details in today's mobile roundup. >>

Thursday, March 26, 2015

Top 5 tips for overworked SMBs

Deciding to start a small business is the easy part - ask any of the experts. Putting a business plan in place, figuring out advertising and social media and even - gasp - launching a website are where many SMB owners get bogged down. One expert offers his advice on how to keep pushing forward without the burn-out factor activating. >>

Wednesday, March 25, 2015

Survey: More brands moving data to the cloud

Look for more businesses - both small and large - to begin moving their data into the public cloud. That is the takeaway from a new Talend study which shows a majority (60%) of surveyed brands have moved or will move their data into the cloud over the next three years. >>

Tuesday, March 24, 2015

Forecast: Healthcare ad spend to push local

Look for more health-related ad dollars to push into local markets. That is the takeaway from a new forecast out from BIA/Kelsey. According to their pundits health care advertising dollars are going to push into the local space - to the tune of about $11 billion (2015). >>

Tuesday, March 24, 2015

Wizeline's release uses data to drive enterprise decisions

Large-scale businesses can have a hard time using the product life cycle effectively. That is where a new tool from Wizeline comes in. Their new data offering is set up to help enterprise businesses reduce research and development spending while maximizing the product development investments. >>

Monday, March 23, 2015

Could the future of retail be virtual?

Recent technology conferences have seen a lot of focus on virtual reality and, according to research from Walker Sands, its something that consumers would like to see play a role in the shopping experience. >>

Monday, March 23, 2015

Email customer service response times lengthen, Twitter improves

A new study from Eptica reveals that retailers' response time to answer Twitter queries has improved, but that email response times have lengthened by 8 hours. >>

Friday, March 20, 2015

FAA certificate gets Amazon one (tiny) step closer to drone deliveries

Recent research found that two-thirds of U.S. consumers expect to have online purchases delivered by drone within the next five years. A recent issue of an experimental airworthiness certificate by the Federal Aviation Administration to Amazon might be the first step in getting the retailer's plans off the ground. >>

Friday, March 20, 2015

AdRoll: US, Europe, Japan push for more retargeting

Retargeting, retargeting, retargeting. According AdRoll's new State of the Industry report retargeting is the link marketers in the US, Europe and Japan are looking at to create a more engaged relationship with shoppers. >>

Friday, March 20, 2015

Survey finds SMBs want to write-off pets

One of the strangest findings in Xero's recent survey of small businesses and their tax professionals? A few SMB owners have attempted to write off their pets. Seriously. Some have also tried writing off trips to bars and strip clubs. What does this have to do with the actual running of a profitable business? >>

Thursday, March 19, 2015

U.K. shoppers expect new technologies to enhance retail experience

The introduction of shopping technology has shifted consumer expectations with more wanting retailers to enhance and make consistent the shopping experience across channels, according to research from payment technology firm Verifone. >>

Thursday, March 19, 2015

AdRoundup: Programmatic tools amped up

Today's roundup is all about the data tools. Three new partnerships/integrations should make it simpler for brands to use their data to the fullest. >>

Wednesday, March 18, 2015

Expert: Ad cues to take from the Chinese New Year

According to the Chinese 2015 will be The Year of the Sheep; the new year was rung in in February. Whether you believe in astrology or not, one expert believes there are three key takeaways from the Year of the Sheep you should follow. >>

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