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BizReport : Ecommerce

Ecommerce

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Tuesday, November 20, 2018

How mobile will impact holiday shopping

This holiday season is expected to be a record-breaker in many categories. Amazon and several other retailers have already broken out "Black Friday" sales, and the first week of November shopping resulted in 3 billion-dollar sales days. One more place retailers will feel a change is mobile. >>

Monday, November 19, 2018

Studies ID better ways to engage shoppers

Customer experience continues to evolve, and two new reports shed light on how merchants and brands can better engage shoppers, both for this holiday season and through the new year. >>

Friday, November 16, 2018

Study: Poor CX a wedge between customer, brand

There is a thin line between love and hate - and that line is customer service. According to new data out from Sitel Group, most consumers (75%) will stop engaging with a brand after a bad customer service experience, and that half (50%) have stopped engaging with brands within the past year because of a bad experience. >>

Wednesday, November 14, 2018

Study: Returns process key to customer loyalty

New data out from Narvar draws a direct line between product returns and customer loyalty. According to their new report a positive return experience - meaning it is simple to return with in-store or online, that customer service associates are knowledgeable, and that return options are available - drives increased customer loyalty. >>

Monday, November 12, 2018

Election Day didn't stop shoppers

Waiting in line to vote didn't keep consumers out of stores and malls on the US Election Day last week. That, according to new Adobe data which found that retail growth increased 13%, which is in line with growth trends throughout 2018. >>

Thursday, November 08, 2018

How to build better moments to increase engagement

Meaningful interactions are what build great relationships. This is true in person-to-person interactions, and it is also true in person-to-business relationships. The problem is that many brands don't have the resources to build these stronger relationships. Here are four tips to build stronger brand moments. >>

Tuesday, November 06, 2018

Study finds video influencing more purchases

Now is the time to shine up that video strategy. According to new Brightcove data video is influencing more and more purchases, especially among Millennials and younger buyers. In fact, about 85% of Millennials surveyed for Brightcove's 2018 Video Marketing Survey say they've been influenced to purchase something because of digital video. >>

Monday, November 05, 2018

How "active enthusiasts" are influencing the data market

SilverLine, the pioneer in predictive data analytics for active lifestyle brands and mass participation sports events, has increased by a third the number of events it creates data for by partnering with The Healthy Kids Running Series. So we asked founder and CEO Jayme Anne Goldberg to tell us more about this fast growing market: >>

Thursday, November 01, 2018

57% of holiday shopping moving online

Digital merchants should have a happy holiday season. That's the word from Deloitte's 33rd Annual Holiday Survey. Researchers expect just over half of the total holiday spend will be shifted online, with digital retailers and mass merchants' online hubs nearly equally splitting that revenue. >>

Wednesday, October 31, 2018

Top 3 tips to a better ecommerce experience

Experience has been building as a buzzword around online shopping for a couple of years now. However, many merchants have yet to upgrade their online portals, on-site search capabilities, or even recommendations engine. Here are three tips to upgrade the ecommerce experience ahead of the holiday season. >>

Tuesday, October 30, 2018

Study: Shoppers feeling let down by online experience

In a significant change from 2017 numbers, Pitney Bowes 2018 Global Ecommerce Study found that nearly two-thirds (61%) of shoppers "are disappointed" by the online shopping experience. That is up 20% from 2016, when researchers found only 41% were disappointed by the experience. >>

Friday, October 26, 2018

How SMBs can engage more shoppers this holiday

New data out from Volusion found that sales for small businesses during the most wonderful time of the year actually peak in the two weeks leading up to Christmas and Hannukah. So, how do SMBs engage shoppers who are already busy with holiday parties, meal preparations, and other holiday fun? Here are three tips. >>

Thursday, October 25, 2018

Expert: How digital storefronts are bringing customers into stores

While more and more shoppers are beginning their shopping expeditions online, not all of their buys are happening online. In fact, one new trend is for shoppers to do product research and price comparisons through browser storefronts and apps and then make purchases in-store. One expert offers advice on how merchants can take advantage of this trend. >>

Wednesday, October 24, 2018

Despite concerns, Americans failing to protect online data

Data leaks are a big conversation in the US, with most consumers saying they are concerned about the security of their data within social media, retailer, and even banking institutions. And yet, many of these same Americans haven't updated their privacy settings or updated their site passwords to improve their security risks. >>

Monday, October 22, 2018

Crowds stress holiday shoppers in-stores

According to new data out from Natural Insight, crowds are the top stressor for holiday shoppers (65%), but that isn't keeping them out of stores. In face, researchers with Natural Insight found that most shoppers (88%) are going to buy in-store this season. >>

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