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BizReport : Ecommerce

Ecommerce

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Friday, November 04, 2016

Expert: How to protect brand identity in the cloud

Technology advancements have provided enormous opportunities for brands to protect consumers from phishing attacks, but tech has also opened businesses to other types of security risks. One expert explains. >>

Friday, November 04, 2016

Forecast: Virtual Reality to push $40b mark

Look for virtual reality to see a strong uptick over the next ten years. That's the takeaway from Greenlight Insights new report; according to their forecast virtual reality revenues will hit at least $38 billion by 2026. >>

Friday, November 04, 2016

Expert: How social, cart abandonment will impact 2016 holidays

While the overall holiday shopping season is expected to show about a 4% increase YoY in sales, the digital and mobile sales spaces will likely be much higher than that percentage. However, there are trends in social and in cart abandonment that could threaten ill prepared merchants. >>

Friday, November 04, 2016

'Chaotic' Black Friday drives shoppers online

As Amazon prepares its 'Countdown to Black Friday' promotion, research conducted across the U.K. and U.S. reveals decreased consumer interest and participation in what is usually the biggest shopping day of the year. >>

Friday, November 04, 2016

'Right fit first time' the answer to serial returners' impact on clothing retailers' bottom line

Shoppers that purchases multiple sizes of clothing, only to return those that do not fit, impact a retailer's bottom line. New research from ecommerce solutions specialists, Tryzens, reveals that many consumers in the UK want to be able to purchase clothing that fits right the first time. >>

Thursday, November 03, 2016

Report shows Amazon effect moving to private label

While Amazon is still primarily thought of as a digital goods - books, movies, magazines - hub, their effect is quickly pushing past digital and into real-world. That is the takeaway from one new reports which shows how the online giant is now pushing private label brands and even groceries. >>

Thursday, November 03, 2016

Top 3 tips to a strong contextual commerce strategy

Contextual Commerce uses all forms of data to inform the customer's user experience in real time. A simple example of this would be WW Grainger changing the user experience, product and even pricing of a customer's site to reflect cleaning supplies if they were in an area in a flood. >>

Wednesday, November 02, 2016

Expert IDs trends leading up to 2016 holiday season

With under three weeks until the official start of the holiday shopping season, one expert identifies trends that could impact merchants through the remainder of 2016. >>

Wednesday, November 02, 2016

Ad Roundup: Template and programmatic solutions released

In today's advertising roundup, two new releases that should simplify how marketers create ads and how they buy ad space, and an integration set up to ease how brands communicate in-house and between departments. >>

Tuesday, November 01, 2016

Holiday Roundup: Mobile pushing more sales

Two new reports suggest mobile will be key to holiday success for many retailers this year. >>

Tuesday, November 01, 2016

Study: Brands missing local link

Brands are missing out on sales because they aren't connecting locally. That's one takeaway from new Netsertive data. According to their new report fewer than 10% of brands are 'aligned with' local merchants. >>

Tuesday, November 01, 2016

New research highlights social's influence on path to purchase

Fresh off the press comes research from Crowdtap with insights into consumers' use of social media during the purchase cycle. >>

Monday, October 31, 2016

Mobile Roundup: Targeting key to digital moves

A new integration and a new partnership, both in the digital space, should help marketers better use data to engage mobile consumers. >>

Monday, October 31, 2016

Reports ID coupon, mobile as engagers

New reports out in the digital space may have merchants re-thinking their couponing and mobile strategies. >>

Monday, October 31, 2016

Black Friday 2016 predicted to be UK's biggest online shopping day

In the run up to Christmas 2016, Black Friday will be the biggest online shopping day in the UK, according to a new forecast released by Adobe. >>

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