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BizReport : Ecommerce

Ecommerce

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Wednesday, January 06, 2016

Healthcare, minimum wage top challenges for SMBs

Small businesses are ready to meet the challenges of 2016 head on, but admit those challenges are daunting. According to a new Manta survey the top issues SMBs are gearing up for in the New Year are minimum wage concerns and healthcare. >>

Wednesday, January 06, 2016

Expert: Make mobile frictionless, personal

Mobile is expected to make a huge impact on brands' revenue numbers throughout 2016. Is your mobile strategy ready? It may not be, but one expert explains how to make mobile more frictionless and personal so brands can succeed. >>

Tuesday, January 05, 2016

Flurry: Phablets key to 2015 mobile successes

Looking back at 2015 two things are clear: mobile was important and ecommerce showed strength. But mobile, according to data released this morning from Flurry, was the true king in 2015, with app use increasing more than 55%, and overall usage up 58%. >>

Tuesday, January 05, 2016

Survey: People want apps, but simpler

In the mobile space there are experts who insists on apps and those who insist on browsers, but what about the consumer? It turns out consumers want the simplicity of the mobile web - i.e. having everything about a brand in one place - but think apps are more functional. >>

Tuesday, January 05, 2016

Top 3 tips to improve data use

Heading into 2016 many experts are calling for record setting years not only in ecommerce, but in digital and mobile advertising as well. That means brands need to have a handle on online data. Here are our top 3 tips to improve online data usage. >>

Tuesday, January 05, 2016

Retail think tank warns retailers of lower consumer spending in 2016

According to a KPMG/Ipsos Retail Think Tank (RTT) forecast, 2016 will see retail spending in the UK decrease in 2016 as consumers focus on home improvements and nights out. >>

Monday, January 04, 2016

Top 3 tips to better use buy buttons

Social marketing is beginning to come into its own, and while most shoppers are still mainly sharing their purchases a growing number are clicking on those posts with the intent to buy. That means retailers and brands need to have a buy button strategy in place. Here are our top three tips to implement a strong buy button strategy. >>

Monday, January 04, 2016

Top 3 tips to improve product descriptions

According to a recent Shotfarm study about one-third of shoppers have abandoned an online shopping cart because the product description was poor. With more and more shoppers choosing digital shopping to in-store, getting those descriptions right is very important. Here are our top 3 tips to improve product descriptions - and conversions. >>

Thursday, December 31, 2015

Top 3 tips to use data to improve retail

We've seen how data can be used on a campaign by campaign basis to target the right consumers, but one expert believes data can be used to strengthen brands' overall retail strategies. Here's how. >>

Thursday, December 31, 2015

Top 3 mobile challenges

Mobile web. Mobile apps. Is one better than the other? Most of consumers' time on mobile is spent in apps, but when they choose to buy products they continue to buy via browser windows, and many continue to find apps from browsing the mobile web. One expert breaks down the three biggest challenges in mobile. >>

Wednesday, December 30, 2015

U.S.: Ecommerce still accounts for small % of total retail sales

While we report on soaring mobile and online sales figures, they remain but a fraction of total retail sales in North America, according to new figures released by eMarketer. >>

Wednesday, December 30, 2015

Forecast: MComm to skyrocket in 2016

If the 2015 holiday season has shown us just one thing it is that mobile commerce is taking off. And, according to one forecast, the m:commerce trend will continue to skyrocket into 2016. >>

Wednesday, December 30, 2015

Top 4 tips to improve programmatic buying

With programmatic expected to move into the TV and advertising spaces, it is important for brands to know how to use programmatic to the best advantage. One expert offers his top 4 tips. >>

Wednesday, December 30, 2015

Expert: How retailers can win in 2016

There were a number of new options for retailers in 2015 - social, mobile were two keys. One expert breaks down what didn't work in 2015, and what could turn 2016 into a banner year. First, what 2015 taught us. >>

Tuesday, December 29, 2015

Expert: Why mobile is broken and how it can be fixed

This holiday we have seen scores of people not only researching but buying items via mobile, but according to one expert mobile is broken. Here is how he says it can be fixed. >>

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