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BizReport : Ecommerce

Ecommerce

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Friday, May 26, 2017

Consumers want more attention from brands during and after purchase process

The importance of personalization is highlighted in new research commissioned by technology group Ricoh Europe. >>

Friday, May 26, 2017

Top 3 tips to find an ad network without fraud problems

TUNE's recent "Mobile ad fraud: What 24 billion clicks on 700 ad networks reveal" report found 23.3% of ad networks have significant fraud levels -- over 20%. The researcher also shows that more than 500 of the ad networks analyzed have significant traction and traffic have less than 5% fraud. Here are TUNE's top 3 tips to find an ad network that won't defraud your business. >>

Thursday, May 25, 2017

12% of Brits have done all, or nearly all, their Christmas shopping

Started your Christmas shopping yet? Me neither. However, quite a few UK consumers have, according to new research from ICM, and some have even completed the task. >>

Thursday, May 25, 2017

Study: Memorial Day shoppers to buy in-store

While only about one-quarter of consumers say they'll be shopping Memorial Day sales this year, of those who are shopping, most (76%) say they'll be shopping in stores rather than online. That's the word from new ChargeItSpot data, which indicates 36% of shoppers will be hitting the deal aisles this weekend. >>

Thursday, May 25, 2017

Expert: How to succeed with PaaS

Platform-as-a-Service, an infrastructure allowing clients to build and manage applications from the cloud, is seeing fast adoption. Here's what business leaders need to know: >>

Thursday, May 25, 2017

Expert: The channels more customers want for communication

For businesses to create loyal customers in today's convenience-driven battleground, they need a more efficient way to direct customers to suggested solutions, tools and actions throughout the customer journey. A big part of that: how customers want to communicate with brands. >>

Wednesday, May 24, 2017

Ad Roundup: Series of releases, partnerships shake up digital

In today's advertising roundup, a series of releases for publishers, marketers and agencies that are likely to shake up how brands approach digital. >>

Wednesday, May 24, 2017

Shoppers want more connected shopping mall experience

Consumers are demanding more from shopping centers that move them seamlessly across channels, including a single loyalty program and a central click-and-collect pickup hub. >>

Wednesday, May 24, 2017

Reports: Video key, shoppers want better targeting

Two new reports in the digital space finds video key to getting shoppers to sites, but once on-site, shoppers aren't feeling as if the content is relevant to them. >>

Tuesday, May 23, 2017

Do your product pages make a good first impression? They better...

Did you know that an increasing number of your website visitors arrive directly on a product listing? New data highlights the importance of optimizing product pages to ensure making a good first impression. >>

Tuesday, May 23, 2017

Expert: Why convenience is key for winning loyalty

Rewards are mandatory in loyalty program success, but according to one expert, convenience may be just as necessary. In fact, 8 in 10 shoppers say they'll switch brands after a single bad experience - and inconvenience is on the list of things said to lead to a bad experience. >>

Tuesday, May 23, 2017

Study: Millennials spending 5+ hours each day with phones

New research has been released from B2X pointing to our increasing dependence on smartphones. According to the Smartphone and IoT Consumer Trends 2017 report, about 25% of Millennials are now spending at least 5 hours each day using their smartphone. >>

Monday, May 22, 2017

Ad Roundup: Solutions for social, video, and data launched

In today's advertising roundup, releases in the social and video spaces which should help brands better connect with consumers; and a data release that will measure brand interactions. >>

Friday, May 19, 2017

'The Amazon Effect' and what retailers can do about it

What is behind Amazon's rapid-fire growth, and what can retailers do about it? Those are questions answered in an upcoming report from Bluecore - 'The Amazon Effect'. >>

Friday, May 19, 2017

Top 3 tips for cross-channel personalization

Seamless customer experiences, across all channels both online and offline, is key to brands engaging with customer. But, aside from contact information, and past purchases, most organizations don't have deep insights into their customers' behaviors and interests. Here are three tips to better personalize across channels. >>

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