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BizReport : Ecommerce

Ecommerce

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Thursday, February 19, 2015

Xero: SMBs optimistic heading in to Q2

Looking ahead to the second quarter and then the second half of 2015 new data out from online accounting hub Xero indicates small businesses in the US are optimistic about their growth. However, they aren't so optimistic that they are will to hire a number of new employees. >>

Thursday, February 19, 2015

Monetate: Cart abandons down 20%

Industry wide about two-thirds (66%) of shopping carts are abandoned in the online space. But, retailers with Monetate are seeing cart abandons that are significantly lower than the industry standard. >>

Thursday, February 19, 2015

Study: Most shoppers spend more with personalization

New data for the online space: personalization is paying off. According to new data out from MyBuys about half of shoppers are influence to spend more with retailers who personalize emails and other offers for them. >>

Wednesday, February 18, 2015

Study: Unintegrated data the biggest challenge for businesses

A new study indicates online brands are losing millions each year because of the quality of their data. Talend's research finds just over $13 million is lost annually by businesses who use poor data/data analysis. >>

Tuesday, February 17, 2015

Top 3 tips to improve native, programmatic strategies

There are so many options for advertisers in the online space, that many take a disparate approach. A little social, some display, email on holidays. Others only look to the new - video, native. Some always want to control budgets using programmatic. One expert explains how to improve strategy so that native and programmatic campaigns aspects are complimentary. >>

Tuesday, February 17, 2015

Dyn: Two thirds of shoppers unhappy with online experience

Retailers have a long way to go before online shopper experiences match those of offline, according to new global research from Dyn. >>

Monday, February 16, 2015

How to use dating rules to woo customers

Dating is a lot like customer engagement - if you aren't connecting with a date (or a customer) there won't be a second opportunity. One expert offers five dating rules brands can use to woo customers. >>

Monday, February 16, 2015

Study: Shoppers want mobile alerts, not location targeting

Online and mobile shoppers like their email discounts and online coupons. But, according to one new report, they aren't so keen on retailers tracking them via mobile location targeting. According to the study more than half of online/mobile shoppers choose to buy online because they get better deals than if they shop in-store. >>

Monday, February 16, 2015

How native, programmatic are complimentary

Seven weeks into the New Year, how is your online ad strategy faring? One expert identifies early trends in the online ad space and also offers insight into what brands need to do to ensure their ad choices work together seamlessly. >>

Friday, February 13, 2015

Brits love mobile for Valentine's Day research, shopping

Consumers researching and buying gifts or experiences for Valentine's Day are making good use of digital technology, according to recent research from RadiumOne, with mobile a popular choice. >>

Thursday, February 12, 2015

Study: Most to buy in-store for Valentine's Day

Valentine's Day is only two days away but, retailers, there is still time to bank some cash over the holiday. According to a new report out from the International Council of Shopping Centers most shoppers (76%) will be buying Valentine's gifts in stores this year; added to that nearly two-thirds (60%) will buy online but pick-up in store. >>

Thursday, February 12, 2015

Study: SMBs mixing business and pleasure

Entire sections of employee manuals have been written about it, most workplaces have an unwritten rule about it...but it turns out fraternization may be more common than experts thought. That is the takeaway from a new report out from Manta which shows that over half (53%) of SMB owners either are working with or have worked with a significant other. >>

Thursday, February 12, 2015

Study: Slow shipment may push Amazon Prime members to cancel

Shipping clubs have grown quickly in popularity; about one-third (33%) of online shoppers surveyed recently said they belonged to a shipping club. Of those about 28% reported having a free trial to that program in December of 2014. The surprising thing is that about half of those who are currently members or using free trials to these clubs say they won't renew membership. >>

Thursday, February 12, 2015

Expert: Mobile wallets mean more than payments

There is new data out from Forrester underlining the growing importance of mobile wallets for retailers around the globe. According to the research more than half of mobile wallet users want more than a payment options - they want to link loyalty programs, coupons/offers and other discounts to the wallet. >>

Wednesday, February 11, 2015

Amazon simplifies giveaway promotions

It is now easier than ever to roll out a prize giveaway thanks to a simple new tool launched by Amazon. >>

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