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BizReport : Ecommerce

Ecommerce

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Friday, May 01, 2015

How forms can speed customer service

Customer service is becoming more important each day, and with the plethora of ways customers can reach out, brands need to be ready. One expert offers his top 5 ways online forms can ease customer service. >>

Thursday, April 30, 2015

Reports: Sharing, shopping increase on mobile

Two new reports point to the importance of mobile for both social networking and retail shopping. According to the data mobile devices now account for the bulk of social network sharing (65%) and nearly half (41%) of ecommerce visits. >>

Thursday, April 30, 2015

Ad Roundup: New video tools, cross-device options

In today's advertising roundup: new mobile video options, a partnership for social media data and another which should strengthen brands' targeting abilities. >>

Thursday, April 30, 2015

Ecommerce Roundup: Mobile support, what shoppers want

There are two new trends in the retail space that may be disturbing for some retailers. First, a growing number of shoppers want mobile customer support options while most Millennials say they don't want to deal with salespeople in stores. >>

Thursday, April 30, 2015

UK: Mobile outstrips PC for apparel searches

Shopping for clothes online has become a mobile activity, according to the latest British Retail Consortium-Google Online Retail Monitor. >>

Wednesday, April 29, 2015

Top 3 tips for a solid B2B, multi-channel strategy

According to several experts multi-channel is the wave of the future for brands, but only if the strategy is solid. nChannel has released their top strategies for B2B brands to capitalize on this trend. >>

Wednesday, April 29, 2015

Investment in online performance marketing pays off in UK

Cost-conscious consumers in the U.K. spent a record amount on purchases through price comparison and other deal websites in 2014, according to a new study from the Internet Advertising Bureau conducted by PricewaterhouseCoopers, as marketers upped investment in online performance marketing. >>

Wednesday, April 29, 2015

What shoppers will change for loyalty

There is a gap between consumers signing up for loyalty programs and actually using those programs. According to one expert shoppers will change how they shop for the right program. Here's what to look for: >>

Wednesday, April 29, 2015

Top 3 tips to reduce shopping cart abandonment

On average retailers see a 3% conversion rate; couple that with shopping cart abandon rates of more than 60% and it may seem ecommerce isn't worth the hassle. The truth is ecommerce can be quite lucrative if brands know how to connect with shoppers online. >>

Tuesday, April 28, 2015

Surveys point to what Mom wants

Gym memberships? A new hair style? A fun meal with the family? Kids (and dads) across the country are looking for something great for Mom this Mother's Day, and we've got some inside scoop. >>

Tuesday, April 28, 2015

Study: Facebook key for ecommerce

A new report out from G/O Digital indicates Facebook may be the key for brands in the online space. According to their research about half of consumers said discounts or incentives that they saw on Facebook influenced them to visit a web or mobile site. >>

Monday, April 27, 2015

What drives reward program spending

As many standalone loyalty programs change the requirements for earning rewards or achieving certain levels, consumers are looking for ways to maximize the utility and value of their rewards. One expert offers insight into what customers really want. >>

Friday, April 24, 2015

Brands: How Chat-As-A-Service can work for you

'As A Service' options have been around for brands for decades, but the sector could become disrupted with chat soon. According to one expert chat-as-a-service has the potential to disrupt how brands communicate with customers. >>

Friday, April 24, 2015

Expert: The link between returns and cart abandons

Online cart abandonment rates have been over 60% mark for going on 2 years according to various studies, and yet retailers still don't have a handle on the disconnect that takes shoppers from interested to disengaged. >>

Thursday, April 23, 2015

Amazon's latest delivery location - the trunk of your car

Amazon is working with Audi to trial a unique take on deliveries. Instead of having parcels delivered to your home or workplace, how about having them delivered to the trunk of your car? >>

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