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BizReport : Ecommerce

Ecommerce

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Thursday, September 21, 2006

TV Network Taps Online Marketplace

The Scripps Network is opening a new kind of mall, and it could pave the way for small e-tailers to create their own niche market. >>

Wednesday, September 20, 2006

Internet Branding Reaches College Kids

If you want to reach college kids, put your brand on the Internet. That is the result of a new survey from Burst Media. About one-third of the 800 college age kids surveyed said they use the Internet more than 10 hours on a typical week. In comparison, less than 20% say they spend 10 hours or more watching television or listening to the radio each week. >>

Wednesday, September 20, 2006

Sports and Social: What Internet Youth Wants

Need to find a niche market for a new line of cosmetics? Want to find new clientele for athletic shoes? The Internet could be your online gold mine. >>

Tuesday, September 19, 2006

Direct Navigation: Your Online Business Boom?

One of the newest trends in online business – buying domain names and then selling them for a profit – has actually been around for years. But new interest in the market is boosting revenue for investors, potentially reaching $2.5 billion in 2006. >>

Tuesday, September 19, 2006

Do Mobile Ads Pay Off?

Mobile phones may be the last frontier for advertisers, but the frontier is quickly dwindling away. The talk at the 2006 CTIA Wireless IT & Entertainment show in Los Angeles indicated that mobile ads could bring in $11 billion in revenue in five years. >>

Monday, September 18, 2006

The Money Behind Local Search

Think local search advertising is only for those mom-and-pop businesses and not the bigger retail chains? Think again. >>

Monday, September 18, 2006

Can Affiliate Partnerships Boost PPC?

You know the old slogan two heads are better than one? A new study from Marketing Experiments indicates that growing strong affiliates is just as important for online marketers as promoting pay-per-click advertising campaigns. >>

Friday, September 15, 2006

Old Domains = New Business?

Big online names like AOL and IAC are snatching up smaller online media outlets, sites like College Humor and Urban Baby. These websites have an already built in popular niche audience, making it easier to build up a brand. >>

Friday, September 15, 2006

Increase Deliverability, Increase Sales

Your email ‘credit score’ could be sending direct marketing emails straight to the Spam and Junk filters in user computers. >>

Friday, September 15, 2006

Make RSS Work For You

As surfers become more tech-savvy, more and more RSS feeds are popping up, helping them browse the web even more easily – and find those great deals on Manolo pumps even faster. >>

Tuesday, September 12, 2006

Dell and EMC Will Stay Together

The collaboration between computer manufacturer Dell Inc., and data storage provider EMC Corp. will continue five more years according to a statement released today. >>

Tuesday, September 12, 2006

Do the Math, Watch Sales Increase

If you thought math went out the window once you received your degree, think again. Wharton Professor Christophe Van den Bulte and doctoral student Yogesh V. Joshi say they have come up with a mathematical formula to help you determine how products will perform in the marketplace. From the music and movie industries to pharmaceuticals and high technology fields, this new formula could help get that new product selling fast. >>

Monday, September 11, 2006

Traditional Traders Feel the Weight of Online Retailers

On-line and out-of-town retailers are ruffling conditions for town center traders in the U.K. >>

Friday, September 08, 2006

Major Credit Companies Unite in the Interest of Security

Five major credit companies have announced the creation of an organisation to develop and maintain security standards for credit and debit payments. >>

Wednesday, September 06, 2006

eCommerce Heavyweights open Their Websites to Display Ads

Three big ecommerce players are opening up their websites to display advertisements. >>

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