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BizReport : Ecommerce

Ecommerce

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Monday, July 09, 2007

Online shoppers don't forgive "out of stock" items

Many e-tailers are losing out on sales because items are out of stock. According to a recent study, if a user is turned away from an online store only three times, they likely will not return. >>

Monday, July 09, 2007

Google AdWords adds share-of-voice metric

Google has added another metric which will give pay-per-click advertisers more insight in to how their campaigns are performing. >>

Friday, July 06, 2007

Online buying decisions taking longer

A soon-to-be-released report on digital window shopping has found that online shoppers are currently taking longer to make a buying decision than they did a couple of years ago. >>

Friday, July 06, 2007

Online shopping cart abandonment rates high

Many customers abandon their online shopping carts during the purchase process, new data gives some insight as to why this happens. >>

Thursday, July 05, 2007

Digital, mobile will drive advertising past $2 trillion

Over the next five years, the advertising world is going to change. According to PricewaterhouseCooper's (PwC) Global Entertainment and Outlook report just about half of the ad industry's growth will be through digital and mobile platforms. >>

Thursday, July 05, 2007

Online shoppers get involved in social media

Canadian Internet users who purchase products online are more likely to participate in online social and interactive activities than those who do not purchase online, shows a new report. >>

Wednesday, July 04, 2007

Offline payment system for online purchases to launch in U.K.

Fear of identity theft and credit card fraud is keeping many U.K. shoppers from purchasing online. A new offline payment system could coax them into using online stores. >>

Wednesday, July 04, 2007

Social networks suitable for branding, not retail

JupiterResearch have released new survey findings showing that social networking and community sites have little influence over online shoppers. >>

Tuesday, July 03, 2007

What do moms really, really think?

Are you trying to fathom out what moms really think? If so, MarketTools’ new market research solution could be just what you’re looking for. >>

Tuesday, July 03, 2007

Supreme Court sets minimum price guidelines

In a change from their 1991 decision that minimum pricing standards violate US federal anti-trust laws, the US Supreme Court has mandated that minimum pricing standards can now be implemented. The change could hurt online retailers. >>

Friday, June 29, 2007

Declining teen market remains lucrative

The U.S. teen population is set to decline over the next five years, yet forecasters say the market for products bought by, and for, that generation will continue to rise. >>

Thursday, June 28, 2007

AOL Shortcuts makes coupons cool

Consumers will soon be able to efficiently and effortlessly take advantage of online coupons and spend them on- or offline with no clipping or printing. >>

Wednesday, June 27, 2007

Sales will drop for etailers this summer

Predictions are already for the next holiday season, but getting to the holidays may be tough for some online retailers. According to a recent study from BIGResearch, consumers will not spend much money in the upcoming six months. >>

Tuesday, June 26, 2007

Study: online shoppers are also online bankers

A recent study commissioned by Moda Solutions indicates a direct link between users who shop online and bank online. According to the study, those who utilize online banking platforms are 34% more likely to shop online. >>

Monday, June 25, 2007

Forecasters predict a strong holiday season in 2007

Online marketers and e-tailers should begin preparing now for the holiday buying season. According to a recent Advertising.com forecast, the 2007 holiday buying season will be strong. >>

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