BizReport : E-commerce

E-commerce

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Friday, June 15, 2007

Father's Day shoppers head for stores

Nearly a fifth of U.S. shoppers will buy their Father’s Day gifts online this year, according to recent research. >>

Thursday, June 14, 2007

U.K. e-florist signs with leading U.S. e-loyalty programme

A leading U.S. provider of online marketing services has branched out into Europe with the signing of its first U.K. client. >>

Wednesday, June 13, 2007

Tech buyers avoid unwanted calls with invalid phone numbers

The online generation of sales leads by forcing registration for content or downloads should include multiple offers and communication routes to maximise sign-ups. >>

Wednesday, June 13, 2007

Gas price rises may benefit online retailers

The rising price of gas is making U.S. consumers rethink their spending behavior, according to a new survey by PriceRunner.com. >>

Wednesday, June 13, 2007

Online coupon usage increases with income

According to new survey results from PriceRunner.com, U.S. consumers with higher incomes are more likely to use online coupons. >>

Tuesday, June 12, 2007

Online communities want more brand engagement

Allowing customers to drive conversations in online communities will, in turn, increase participation and brand engagement. >>

Monday, June 11, 2007

ROI measurement on the rise among search marketers

iProspect’s "Search Marketer Measurement & Performance Study", conducted by JupiterResearch, has revealed a 9 percent rise in the number of search marketers measuring ROI. >>

Monday, June 11, 2007

U.S. short-vacation bookers spend more online

Results from The PhoCusWright Consumer Travel Trends Survey Ninth Edition, published this week, show that Americans are now taking several shorter breaks as opposed to one big trip. >>

Friday, June 08, 2007

Many find web analytics difficult, finds survey

Well-defined processes are needed for those businesses undertaking web analytics projects. >>

Friday, June 08, 2007

Majority of U.S. restaurants have a website

Restaurants in the U.S. are embracing online marketing and developing interactive websites to keep up with today’s information-hungry society. >>

Thursday, June 07, 2007

Longer video ads more effective, finds study

Longer video ads have a more positive impact than shorter video ads, according to research commissioned by the Online Publishers Association. >>

Thursday, June 07, 2007

Online shoppers will pay premium for privacy protection

A new study has found that online shoppers are willing to pay extra to protect their privacy. >>

Wednesday, June 06, 2007

Online business not geared towards the social shopper

Social shoppers need a certain type of shopping environment and, according to a recent study by Gartner, current e-commerce sites aren’t providing the right conditions. >>

Wednesday, June 06, 2007

E-commerce sites heavy users of paid search advertising

Retail and comparison shopping sites are the heaviest users of paid search advertising, according to a new report from comScore. >>

Wednesday, May 30, 2007

U.K. online retailers aided by wider broadband access

The British online retail sector will be worth $55.7 billion by 2011, according to recent predictions by Verdict Research. >>

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