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BizReport : Ecommerce

Ecommerce

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Thursday, August 27, 2015

Five-fold YoY growth in contactless payment use in UK

Adoption of contactless payments has witnessed significant year-on-year growth in the UK, according to new figures released by MasterCard, with more to come as the 'tap and go' limit rises next week. >>

Wednesday, August 26, 2015

Study: Content, page loads reduce brand trust

In the game of trust building something new is beginning to build - and takeaway - brands' trust: user experience. That's the takeaway from a new Neustar study which indicates a shoppers online experience - from brands' content to identification methods - can help to build trust or can erode it. >>

Wednesday, August 26, 2015

Top 3 tips to set up rules to protect against fraud

Fraudsters often target products that will be easiest to resell. For businesses selling bicycling gear, for instance, criminals might have an easier time selling bike lights and locks than a whole stolen bicycle. Repeat offenders also know that high dollar purchases trigger fraud prevention systems, so they will focus on low dollar orders and maybe spread them across multiple credit cards. Here are our top 3 tips to set up rules that will help identify fraud faster. >>

Tuesday, August 25, 2015

Top 3 tips to identify fraudulent purchases

Fraud prevention has been around almost as long as stealing, and good businesses employ security systems that help them identify shoplifters before they leave the store. The online space continues to be a hard place to identify fraudsters. one expert offers his top 3 tips for brands to identify fraudulent purchases. >>

Tuesday, August 25, 2015

Back to School proves the importance of mobile for the holidays

One big trend so far during the back to season: mobile is increasingly important to retail brands and department. Recently Google compared mobile shopping during the 2014 BTS season with 2015 and found about 40% of shoppers used mobile devices (2014) compared with more than 50% this year. >>

Monday, August 24, 2015

Study: Most shoppers researching via mobile

Shopping online - or on mobile - is growing more popular every day. Many shoppers who prefer to buy in physical stores say they have researched product via a mobile devices prior to buying. New data out from HookLogic and Market Tree outlines what shoppers are doing in the mobile space. >>

Monday, August 24, 2015

Top 3 tips to win the 2015 holidays

For brands to engage they need consumer trust, and for trust to build brands must be authentic. Some brands choose celebrity endorsements as a trust factor, but one expert notes that most (92%) of consumers believe friend/family recommendations over advertising. One expert says the human aspect is key for the upcoming holiday season. >>

Friday, August 21, 2015

UK shoppers not sold on drone delivery

A new survey shows that less than a third of consumers in the UK are ready for their purchases to be delivered by drones, while some would consider stealing deliveries from drones. >>

Friday, August 21, 2015

Expert: How 2 retailers are winning back to school

In the race to get the most back to school dollars in the registers, retailers Macy's and Kohl's are winning. One expert breaks down what these retailers are doing to beat the competition. >>

Friday, August 21, 2015

What are your top 3 tips for brands to connect their data?

Some businesses continue to have a disconnect between the data they collect and the data used to target and optimize their marketing messages. One expert offers his top 3 tips to connect data. >>

Thursday, August 20, 2015

Ad Roundup: BYOD and analytics improvements

In today's advertising roundup, a name change for two video ad tools and a tool which will give brands the ability to name their audiences as well as a BYOD option that will simplify brands' BYOD data usage. >>

Thursday, August 20, 2015

Expert: Brands need to get serious with data

It's no longer enough for brands to say they are interested in data. According to one expert, it's time for brands to take action on the data in their repositories. >>

Thursday, August 20, 2015

Brands: How to harness the power of mobile

The mobile space continues to be a kind of Wild West for brands - there are branded mobile sites, review hubs, m:commerce marketplaces, apps and a host of other engagement opportunities. Apps may hold the most value because consumers who download apps want them. How can brands better harness apps? >>

Thursday, August 20, 2015

Contactless payment use in UK shows significant growth

In the past year, payments via contactless technology has grown five-fold in the UK. Value of transactions was up 560% year-on-year, up from 373% in the 12 months to July 2014. >>

Wednesday, August 19, 2015

Jumio: 56% of mobile transactions abandoned, costing retailers billions

Mobile transactions are rising fast but, according to new research released by Jumio, so are abandoned purchases, costing U.S. retailers as much as $24.5 billion in lost revenue. >>

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