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BizReport : Ecommerce

Ecommerce

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Thursday, May 14, 2015

Brands should take advantage of the rise in "how-to" searches on YouTube

The number of people turning to YouTube to learn how to accomplish a task such as apply make-up, put up wallpaper or use an espresso machine has risen significantly in the last year, according to new data released by Google. >>

Thursday, May 14, 2015

Top 3 tips to keep brand values centered

When a company loses sight of its culture and the values within that culture, it can be devastating. As a founder, it's imperative that you create and foster the company culture; it's one of your most important roles but too often it's overlooked during times of growth. One expert offers insight into how brands can keep those starting values at their core as they grow. >>

Thursday, May 14, 2015

Brands: Are you stumbling over data?

Today, brands are better at parsing data to gain customer insights, but many still have a long way to go when it comes to putting that information into an actionable context. There are still many issues companies need to work through around data usability, security, and how to apply real-time information. >>

Wednesday, May 13, 2015

Survey: Sales departments out of alignment with customer engagement

When it comes to the overall customer experience, it would make sense for brands' sales departments to be in sync with engagement strategy. But, according to new data out from Televerde more than half (61%) of sales/marketing departments say they aren't aligned with these strategy points. >>

Wednesday, May 13, 2015

Survey finds Pinterest impacts users' buying decisions

A study by Pinterest and MillwardBrown shows that the image-based social network not only helps consumers discover new ideas and products, it also helps them find stuff to buy. >>

Wednesday, May 13, 2015

Report advises etailers not to miss local holidays

In America we know about Memorial Day, Presidents Day and even Columbus Day sales. But what about localized sales in other parts of the world? Are retailers taking advantage? No finds a report from Oban Digital. >>

Tuesday, May 12, 2015

SMB Roundup: How SMBs are spending and new enterprise tools

Two interesting announcements have come into the small business space - a study indicating how SMBs are share information and a new enterprise toolset for etailers. >>

Monday, May 11, 2015

Ecomm Reports: Traffic up, mobile spending up

Two new reports into the ecommerce space paint an interesting picture for online retailers: Euclid's newest data shows spending down while traffic to stores has increased, and Adyen reports more and more shopping is being done via mobile. >>

Monday, May 11, 2015

Shop Direct signals the end of print catalog distribution

Eight decades of print catalog distribution is coming to an end as Shop Direct, which owns department store brands including Very.co.uk and Littlewoods.com, makes the decision to cease producing printed catalogs. >>

Monday, May 11, 2015

Top tips for a better data strategy

Data is crucial for brands, be they online or brick and mortar. But did you know there is a difference between data, intelligence and insight? One expert breaks down what brands need to know to build a better data strategy. >>

Friday, May 08, 2015

Online roundup: Partnership and expansions to offer online brands more

In today's online roundup: a partnership that includes programmatic buying options, a new platform for mobile brands and an expansion in how online retailers can accept payments. >>

Thursday, May 07, 2015

Study: Shoppers want more video

When it comes to video, consumers want more. That is the takeaway from a new report out from Animoto. Researchers polled 1,000 consumers and found that four times more shoppers wanted to watch product videos rather than reading product descriptions/reviews. >>

Thursday, May 07, 2015

Online Roundup: Shopping apps, increased analytics

In today's online roundup: a new app that will allow shoppers to get deals through their Apple Watch and increased analytics set up to help brands better connect with consumers. >>

Wednesday, May 06, 2015

Survey: SMBs concerned about cyber security

Small businesses are more worried about online security than many think. That is the takeaway from a new Endurance International Group survey which showed most (81%) of small businesses have cyber security concerns; nearly all (94%) say they 'often think' about their online security. >>

Wednesday, May 06, 2015

Forrester: 96% of music sales will occur online by 2019

Online spending in the U.S. is predicted to reach $334 billion this year, according to a new report from Forrester Research. Furthermore, by 2019 nearly all music sales will be online. >>

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