RSS feed Get our RSS feed

News by Topic

BizReport : Ecommerce


... 1 2 3 4 5 ...

Tuesday, October 18, 2016

Top 3 tips to make more from your holiday ad spend

Before finalizing those holiday ad budgets, one expert offers three tips that could help brands make the most of the upcoming holiday shopping season. >>

Monday, October 17, 2016

What Amazon's incentivized review policy means for businesses

Recently, Amazon announced they would begin banning incentivized reviews for products on their site. The move has many small businesses wondering how the new policy will affect their business. One expert explains. >>

Monday, October 17, 2016

Consumers increasingly comfortable with cross-border ecommerce

Consumers are increasingly comfortable shopping online outside of their country's borders, according to new global research from Pitney Bowes. >>

Monday, October 17, 2016

Shoppers expect to spend more, pay less, this holiday season

Consumers will be investing a lot of time searching out the best prices this Christmas and Amazon will be where they begin their research, according to a new shopping survey from Accenture. >>

Friday, October 14, 2016

Top 3 tips to improve personalization

While more businesses are attempting to personalize ad campaigns, customer experiences, and branded content, many are also falling short. This shortfall has a lot to do with how businesses use personalization; here are three tips to a better personalization strategy. >>

Thursday, October 13, 2016

Travel Roundup: Travelers using multiple devices, not just interested in hotels

When it comes to traveling, consumers aren't just looking at hotels, and they aren't only looking from their desktop devices. >>

Thursday, October 13, 2016

In-store shoppers willing to spend 4x more when human and digital assistance provided

The more assistance a store visitor has - whether it be human or digital - the more that visitor will spend, according to new research released by cloud-based customer experience optimization firm InMoment. >>

Wednesday, October 12, 2016

Survey's ID SMB concerns leading up to election

Heading into the November election, small businesses continue to watch with interest to see which candidate will win the vote. Two recent Manta surveys identify areas of concern to small businesses. >>

Tuesday, October 11, 2016

Ad Roundup: Integrations to solve connectivity

Online or offline, brands connecting to their employees and to their customer base can be complicated. Two releases into the online space this week should help ease those connections. >>

Tuesday, October 11, 2016

Survey: Brand experience improves loyalty

There is new data out today from Sitecore, indicating that nearly half (44%) of sales are now coming from online channels, but brands continue to struggle with good engagement, and returning customer numbers. >>

Monday, October 10, 2016

U.S. insurers fail to offer digital customer experience

While many U.S. insurers have a digital presence their inability to answer routine customer queries across several digital channels is impacting the customer experience, according to new research carried out by Eptica. >>

Friday, October 07, 2016

Expert: BTS trends that will impact holiday advertising

With October in full swing, marketers are finalizing strategies for the upcoming holiday shopping season. According to one expert, there are trends from the back to school shopping season that could impact where and how brands advertise for the holidays. >>

Friday, October 07, 2016

Reports: Holiday spending to increase 3%, social key

According to the National Retail Federation, holiday spending will increase just over 3% this year, to land at $655.8 billion. On average, holiday spending has increased just over 2% for each of the past ten years. . >>

Friday, October 07, 2016

Top 3 tips for a strong programmatic creative strategy

While many businesses have tested programmatic advertising as a way to better control campaign costs, there is another trend in the programmatic space - that of programmatic creative. >>

Thursday, October 06, 2016

Expert: How SMBs can connect through the holidays

While big brands like Amazon, Walmart and Target are on-track to see strong revenue during the upcoming holiday season, there are ways small businesses can bank more revenue, too. Here are three tips to help SMBs develop a stronger 2016 holiday season. >>

... 1 2 3 4 5 ...