BizReport : E-commerce

E-commerce

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Tuesday, October 16, 2007

Ten tips to highlight holiday gifting features and services

A timely and informative report by the e-tailing group gathers together advice and case studies to help e-tailers boost sales in an environment of slowing growth for holiday retail. >>

Tuesday, October 16, 2007

Online automobile buying process overwhelms users

The online automobile buying process is overwhelming U.S. consumers, causing many to abandon their searches after spending many frustrating hours on the big search engines. >>

Monday, October 15, 2007

Online retailers improving welcome emails

When compared to last year, more online retailers are recognising the important of welcome emails and using them as a key marketing and relationship-building tool. >>

Monday, October 15, 2007

Mobile users find advertising irritating

It’s hard to escape local advertising – it’s on most websites, in bricks-and-mortar stores, on television, on billboards, aboard public transport, in toilets and, increasingly, on mobile phones. Is this a channel too far for most people? >>

Thursday, October 11, 2007

U.K. postal strikes threaten online business

The most severe postal strikes to hit the U.K in nearly two decades could spell disaster for many online companies as the holiday season looms. >>

Thursday, October 11, 2007

Ten ways to minimize shopping cart abandonment

The holiday season is just around the corner and web marketers need to ensure that their websites are prepared to maximize consumer experiences and keep them throughout the buying process. >>

Thursday, October 11, 2007

Online automobile buyers like images and video

A new study by CarGurus.com, an online automobile community, found that a picture is worth a thousand words when it comes to advertising autos on the web. The proliferation of broadband means many more consumers are able, and want, to view multi-media presentations and imagery. >>

Tuesday, October 09, 2007

Internet top source of info for auto purchases

More people are prepared to purchase a vehicle online now than they were 6 years ago, according to Capgemini’s ninth annual global automotive study. >>

Tuesday, October 09, 2007

Ads on eBay remain unpopular wth sellers

eBay’s Director of on-site advertising recently posted an update on the progress and future plans of the auction site’s use of on-site advertising. >>

Tuesday, October 09, 2007

Consumers go online with insurance questions

Forget about calling an agent for information about insurance coverage. According to a new study from comScore, e-servicing is the way more consumers are communicating with their insurance providers. >>

Monday, October 08, 2007

Which marketing methods do consumers trust the most?

A global study by Nielsen comes to the same conclusion as many recent similar studies when it comes to evaluating the most trusted advertising method among Internet users. >>

Monday, October 08, 2007

Online credit card fraud continues to rise

While credit card fraud in the UK has decreased, CNP fraud has risen considerably, according to figures recently released by the Association of Payment Clearing Services (APACS). >>

Friday, October 05, 2007

Over a third of Internet inaccessible to blind users

E-commerce businesses need to pay attention to recent decisions issued in the class suit action against Target Corp which charges that the company has failed to make its website accessible to blind Internet users. >>

Thursday, October 04, 2007

Local media more trusted both on- and offline

A combination of print and online local media is a more trusted and relied-upon environment for advertising than commercial television, found a new survey by TNS Media. >>

Thursday, October 04, 2007

Test program allows users to buy from within ads

A new platform from Chitika, the leading blogger-driven merchandising/shopping network, could change the way online retailers approach advertising. Their platform would allow users a more interactive ad which could greatly increase the conversion rate of online ads. >>

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