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BizReport : Ecommerce

Ecommerce

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Friday, October 01, 2010

Gomez: Slow-loading mobile Internet sites continue to turn off consumers

The mobile Internet is supposed to be a quick, on-the-go experience, but many mobile users continue to come up against slow-loading or non-functioning mobile websites, according to web performance monitoring firm, Gomez. >>

Wednesday, September 29, 2010

Majority of CNP transactions processed manually

In an age of computerization it's incredible to discover that the vast majority of companies in the U.K. continue to rely on manual processing of 'customer not present', or CNP, transactions. >>

Wednesday, September 29, 2010

Gift Me This feature to connect brands, consumers through social

Just in time for the holiday shopping season PointRoll's ShopLocal retail division is rolling out a Facebook shopping feature. Called Gift Me This, the feature allows consumers to create wish lists for items from circulars and store promotions for placement on their Facebook 'wall'. >>

Tuesday, September 28, 2010

PubMatic launches firewall to protect online data

A new release from PubMatic should give publishers a bit higher comfort level where their data and information is concerned. Today the company launches a firewall which will help to prevent the leakage of data and give publishers more transparency where data is concerned. >>

Tuesday, September 28, 2010

Retailers can now incentivise with Facebook Credits

The proliferation of Facebook Credits continues. Starting this week, retailers can use Facebook Credits to incentivize online shoppers thanks to a new platform, Ifeelgoods. >>

Monday, September 27, 2010

Report: Challenging times ahead for online retailers

Marketers will need to change and evolve their online strategies as the maturation of the channel, coupled with increased competition, slows down the growth of online shopping in the U.K., warns Verdict Research. >>

Monday, September 27, 2010

Shoppers' trips to store becoming more complex, convoluted

For today's shopper the trip to the store, be it online or offline, is a convoluted and complex journey. Marketers need to know and understand the journey they take to better match marketing campaigns to marketing behavior, according to a new survey from independent media comms agency, Carat. >>

Monday, September 27, 2010

RSR Research: Few retailers offering digital gift card options

Looking ahead to the holiday shopping season, a new report indicates that few retailers are offering digital gift card options. Why is this important? In 2009 many consumers logged on to retail websites between December 21 and 24; with so few days for shipping many chose to use digital gift cards. >>

Sunday, September 26, 2010

Deloitte: Online will drive small uptick in holiday sales

Retailers can expect a small uptick in sales over the coming holiday period, according to retail group Deloitte, with online shopping again driving the increase. However, retailers should expect online activity to affect in-store behavior. >>

Friday, September 24, 2010

How to get more from retargeted ads

In the retargeting space there is a lot of talk. Some say retargeted ads are hugely profitable, some say retargeting ads is a waste of time. The truth, as with most things, is somewhere in the middle. Retargeted ads do work, but the message and timing need to be right. Magnetic's Josh Shatkin-Margolis is here to tell us what retargeted ads need to succeed. >>

Thursday, September 23, 2010

Adchemy, Accenture partner for category relevance in search

A new application from digital marketing platform Adchemy may give paid search advertisers more relevance within their campaigns. Called Adchemy WordMap, the new release gives search marketers the ability to tailor messages according to the interpretation of the search query. Alchemy WordMap is offers as an SaaS (Software as a Service) solution. >>

Tuesday, September 21, 2010

Sales of digitally downloaded games outpace packaged titles

Sales of digitally downloaded PC games have overtaken physical game packages for the first time, according to new data released by NPD Group. >>

Tuesday, September 21, 2010

Buy Anyware streamlines online checkouts

Global e-business platform Plimus has introduced a new platform which should make it simpler for consumers to buy online. Called Buy Anyware, the platform eliminates the need for virtual storefronts as consumers can buy virtual goods directly from social, gaming or other screens. >>

Monday, September 20, 2010

Forecast: China's ad spend to multiply 16%

Just one more reason to watch out for China: their media spending continues to outperform global averages. According to a new forecast from GroupM, China's online ad spend will soar 16% by the end of 2010 to reach $44.9 billion in ad revenue for the year. >>

Friday, September 17, 2010

WeShop may change ecommerce

A new platform may soon change the way consumers and brands interact online. Called WeShop, the consumer network helps to connect brands with consumers who have purchased their products in the past. Although the information remains anonymous, the platform may be one more way for brands to push relevant messages to the right consumers at the right time. >>

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