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BizReport : Ecommerce


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Thursday, February 04, 2010

Study: Retailers aren't connecting through recommendations

When it comes to engaging customers information is the key. Today's consumer wants product information, manufacturer's tips or even alternate uses for products. This is where recommendations and product reviews come in but according to a recent ChoiceStream report retailers are missing this lucrative boat. >>

Wednesday, February 03, 2010

Europe's top online spenders are British

E-commerce has been identified as one of the fastest growing markets in the U.K. by price comparison website, Kelkoo. In fact, British shoppers accounted for around a third of all online sales across Europe last year. >>

Friday, January 29, 2010

Study: Customers will return if problems are solved

When it comes to customer satisfaction and bad customer experiences, retailers know the problem must be solved quickly. Why? Because unhappy customers spread the word, which means an unresolved issue could lead to many more lost customers. The key is knowing when consumers are upset and to do that marketers must have a finger on the pulse of the community. >>

Thursday, January 28, 2010

Frozen Brits stay indoors and shop online

Britain's "Big Freeze" has forced many who were intending to shop on the High Street to log on and shop online, according to new research by GfK NOP. >>

Thursday, January 28, 2010

Report: Shopping habits run true online and offline

When it comes to shopping old habits die hard. And that means even online marketers need to take the 'old ways' into account. A new report from digital ad firm Eyeblaster sheds light on the trend. According to the report consumers' online shopping patterns mimic the habits of offline shoppers. >>

Wednesday, January 27, 2010

Online fraud cited as major threat by 60% UK businesses

According to CyberSource's Sixth Annual UK Online Fraud Report, over nearly 60% of merchants cited online fraud as one of their greatest threats to business. >>

Wednesday, January 27, 2010

Over half Valentine's Day shoppers opting out of flowers, chocolate

Savvy marketers have already put the wheels in motion in the run up to Valentine's Day but some, like consumers themselves, are likely to leave it to the last minute. Here are a couple of projections that might make marketers, even those not in the chocolate or flower industry, put their foot on the gas. >>

Tuesday, January 26, 2010

Eurostat: 93% EU businesses online, 80% via broadband

Businesses across Europe who have yet to embrace the Internet are few and far between, according to new data released by Eurostat, the statistical office of the European Union. >>

Monday, January 25, 2010

Three coupon tips for 2010

Although consumers are shopping and spending more than in the past twelve months, many are shopping differently. They are looking for deals, which means now could be the perfect time to invest in a coupon campaign. Over the past year coupon distributors have seen coupon clipping and redemption increase by more than 20%. >>

Thursday, January 21, 2010

Brits rely on online reviews to make vacation accommodation decisions

When it comes to deciding where to stay while away on vacation, the British are happy to put their faith in online reviews penned by complete strangers, according to a new survey from >>

Thursday, January 21, 2010

BurstMedia finds consumers will spend more for green

For perhaps the first time a study is showing that consumers are willing to spend more in order to go green. According to a new report from Burst Media consumers are not only willing to pay more to go green, but that 90% have made changes to their lives to be more green. >>

Thursday, January 21, 2010

Free-Standing Inserts increase in '09

When it comes to couponing, consumers are still reaching for those newspaper inserts. According to a new report from Marx Promotion Intelligence, a division of TNS Media Intelligence, the use on Free Standing Inserts (FSI) increased by 8% in 2009. More than 272 billion coupons dropped for the year. >>

Wednesday, January 20, 2010

Internet users find news/media websites best for usability

When it comes to usability, news and media websites are the easiest to use while government sector websites come bottom of the pile, according to new findings just released by user experience consultancy, Webcredible. >>

Wednesday, January 20, 2010

Food for thought - British online grocery sales to soar

Leading grocery analysts in the U.K. have predicted that the country's already booming online grocery sales market is set to see sales almost double over the next five years. >>

Wednesday, January 20, 2010

Jivox expands platform to include consumer interactions

Marketers who want to see consumers interacting online may find help from Jivox's expanded platform. The addition gives marketers the ability to add interactive nodules to in-stream and in-banner video ads. By giving consumers the ability to interact at the ad level marketers can increase engagement. >>

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