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BizReport : Ecommerce

Ecommerce

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Friday, December 10, 2010

Magnetic launches self-serve retargeting platform

Over the past fourteen months, more marketers have hooked into the retargeting space. Retargeting display or search ads to consumers has been proven to increase engagement and conversions. This month, search retargeter Magnetic released a new offering which will allow marketers to use a self-service model for retargeted search ads. >>

Thursday, December 09, 2010

Offer free delivery or risk losing sales

Free delivery for online purchases has always been a big draw, particularly during the holiday season. With online competition heating up and increased consumer demand, it's no surprise to see more and more online transactions with this incentive. >>

Thursday, December 09, 2010

Survey: eGift card buyers aren't brand loyal

Shoppers may have favorite brands, but when it comes to buying giftcards they aren't brand loyal. That is the take-away from a new survey from CashStar, which found that70% of eGift Card buyers will buy a competitor's card if their brand of choice doesn't offer an online gift card. This is true for restaurants as well as stores. >>

Wednesday, December 08, 2010

comScore: Holiday spending up 12% so far this year

So far this holiday spending has not disappointed for etailers, although spending hasen't exactly been out-of-the-park, either. For the first 35 days of the holiday shopping season, comScore researchers find spending is up about 12% Year over Year (YoY), reaching just over $17.5 billion. And, as in 2009, there has already been a record spending day. >>

Wednesday, December 08, 2010

$1.3million spent online in one mega minute

In partnership with IMRG, payment processing company Retail Decisions earlier predicted that between midday and 1pm on Mega Monday, Christmas shopping sales in the U.K. would peak - they weren't far out. >>

Wednesday, December 08, 2010

Spending Wrap-Up: Consumers spending but may not be happy

Black Friday and Cyber Monday have come and gone, but that doesn't mean the end of the annual holiday shopping rush. The 2010 season may be the busiest ever for etailers, if early numbers are indicators of how the rest of the season will play out. >>

Tuesday, December 07, 2010

Studies: Consumers engaging but want more interaction

A new benchmark report from Unicast indicates that not only are interaction rates improving for marketers, but that consumers are now sharing more video ad experience through their social networks. Meanwhile, a survey from Hipcricket finds that consumers still want more. All of this, of course, points to a potential increase in ROI through video and mobile formats. >>

Tuesday, December 07, 2010

Online jeweler takes custom items to the masses

With a number of studies this year on the subject, it's become clear that online buyers want personalized service. They want ads for items or stores specific to their tastes. Consumers also want personalized products. An online jewelry store is taking the personalized approach one step further, offering customized settings based on customers' own designs. >>

Tuesday, December 07, 2010

Why security should be etailers' top priority

Having the right products on store shelves - consumer electronics, apparel - and offering free shipping and other discounts are important this holiday season. But more important to a growing number of consumers is the security issue surrounding ecommerce. Many don't feel safe sharing credit card numbers or addresses with many different etailers. >>

Tuesday, December 07, 2010

Lots of returns this Boomerang Thursday, predicts Collect+

Online retailers in the U.K. are expected to suffer a hangover from Cyber Monday's shopping rush - Boomerang Thursday - with the headache made all the worse by Mother Nature. >>

Tuesday, December 07, 2010

$1.3 trillion broadband plan forges ahead in UK

Online retailers in the U.K. welcome their Government's recent announcement that plans to achieve 90% coverage for superfast broadband Internet within the next few years are forging ahead. >>

Monday, December 06, 2010

Three countries account for majority of European online sales

The U.K., Germany and France account for almost three-quarters of online sales in Europe, according to a new report from ecommerce specialists FACT-Finder. >>

Wednesday, December 01, 2010

PayPal: Black Friday mobile shopping grew 310%

Black Friday data released by PayPal shows that shoppers aren't just researching and sharing shopping information via mobile, they're actually paying for their purchases via their devices, too. >>

Monday, November 29, 2010

British appetite for online grocery shopping grows

As more and more people in the U.K use the Internet and mobile devices to do the weekly shop, the value of the online grocery market in the U.K. will double by 2015, according to the latest IGD Grocery Retail Outlook report. >>

Monday, November 29, 2010

IMRG predicts U.K.'s busiest online shopping minute of 2010

Want to know when your website is going to get hit the hardest? According to new research from UK online retail trade association IMRG, it's lunchtime on 6 December. >>

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