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BizReport : Ecommerce

Ecommerce

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Wednesday, October 02, 2013

Expert suggests cross-platform may spark 2013 holiday sales

Forecasters haven't finalized their 2013 holiday spending predictions quite yet but most are agreed: shopping will begin earlier in 2013 than in years past. And the online space will likely draw in large numbers of consumers. >>

Wednesday, October 02, 2013

JiWire release to add value to mobile commerce

New this week from JiWire, a release that pushes location to mobile indices, adding value to mobile ad budgets. The JiWire Location Conversation Index (LCI) measures whether mobile users served an ad later visited a store location, giving retail brands an idea of how shoppers are engaging in the mobile space. >>

Tuesday, October 01, 2013

Adyen: Mobile commerce skyrocketing

Retailers, get those mobile campaigns shined and ready for the 2013 Holiday Shopping Season. According to new data out from Adyen, mobile purchases have skyrocketed, increasing more than one-quarter higher between Q2 and Q3 2013. >>

Tuesday, October 01, 2013

IBM Tealeaf survey reveals how businesses connect the physical with the digital

What is the most-used method used by businesses to integrate the physical and digital worlds? And why is enabling a seamless experience across channels so important to businesses today? The answers can be found in a mini whitepaper released today by IBM Tealeaf. >>

Monday, September 30, 2013

Mobile: Brits more likely to showroom than Americans

A survey by Microsoft involving 6,000 consumers across five countries reveals that Brits are more focused in their use of mobile in retail stores, and are more likely to indulge in showrooming than Americans. >>

Monday, September 30, 2013

Brands: Are you customer centric?

In the wild west of online marketing, many brands are focused on acquiring new customers. Sometimes to the detriment of older customers; customer who may have 'made' the brand. The question now becomes how do brands focus on new customers without ignoring the old? >>

Friday, September 27, 2013

Sites give ecomm a makeover

A trio of releases in the ecommerce space are shaking up the traditional online shopping experience, giving consumers more of what they want: personalized experiences. >>

Thursday, September 26, 2013

How Ascena Retail Group improved conversions by 225%

Email may not be as sexy as social media or as creative as video, but new data out from Responsys and Ascena Retail Group shows that email is still bringing customers to the checkout. Wanting more from their email program, Ascena implemented new targeting and personalization options to improve on open rates, click thrus and conversions. >>

Wednesday, September 25, 2013

How to build a strong, subscription based business model

Is a subscription model right for your business? Our expert offers advice on creating and growing a subscription based business in the online world. >>

Wednesday, September 25, 2013

Study finds marketing pros distressed over their efforts

Advertisers may not be as confident as they would like their competitors to think. That according to the new Digital Distress: What Keeps Marketers Up At Night report which finds less than 10% of respondents 'know their digital marketing is working'. >>

Tuesday, September 24, 2013

49% of marketers plan to launch Christmas campaigns before Halloween

Most marketers have started planning Christmas campaigns but some are closer to launching that others. According to new research from Experian Marketing Services, almost half of marketers plan to launch campaigns before the trick and treaters have finished their door-knocking. >>

Tuesday, September 24, 2013

How subscription models may change ecommerce

There is a growing trend in the ecommerce space and it isn't just about discounts or simple payment options: it's about the subscription. And, many of the new crop of subscriptions aren't content-based. From cosmetics to pet supplies and lingerie, 'shipping a box' is becoming big business. >>

Tuesday, September 24, 2013

Technology failures cost firms average of $11 million short term

Businesses now rely heavily on technology but, when that technology fails, the cost to businesses is huge, according to new research by Intellitrends for Compuware. >>

Monday, September 23, 2013

Marin, Visible release analysis tools

Along with the new releases to help marketers better connect, comes new monitoring software from Marin Software and Visible Technologies, geared to help brands better analyze and adjust online and social campaigns. >>

Monday, September 23, 2013

Jivox, ReachLocal releases focus on content

Whether building an online presence or trying to deepen engagement with online ads and content, new releases from Jivox and ReachLocal add value for US businesses. >>

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