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BizReport : Ecommerce

Ecommerce

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Tuesday, June 12, 2012

Most online retailers believe ecommerce will continue growing

As nearly every online retailer in the business and they'll say ecommerce is here to stay. According to new data from Vendio 84% of online retailers are 'optimistic' about ecommerce growth; in fact only one-third of those surveyed said they planned to add a physical store location to their retail mix. >>

Tuesday, June 12, 2012

Ecommerce trending up finds report

New data out from Alibaba credits the Queen's Jubilee and the little show called Downton Abbey for re-energizing global ecommerce. Not that ecommerce was lagging pre-trends, but Alibaba has noticed a surge in global searches for all things British over the past few weeks - these trends could help push online retailers to the next level. >>

Monday, June 11, 2012

Tool to track competitor assortments

A new offering from Upstream Commerce may change not only how online retailers track pricing, but how retailers check competitor's supplies of items. Called Assortment Intelligence, the tool tracks, in real time, changes in competitors' assortments. This can help a retailers with their own merchandising for existing products as well as adding new products to the mix. >>

Monday, June 11, 2012

Retailers pinning on Pinterest

Since the 2011 holidays ecommerce has seen steady action; many of those retailers are using email to stay connected with shoppers, finds new data from Responsys. But email isn't the only space having a retail impact - the data from Responsys finds a growing number of retailers are turning to Pinterest to promote their goods. >>

Monday, June 11, 2012

IAB initiative encourages business to 'Tap into Mobile'

Unless you've been living under a rock, you'll know that mobile is emerging as a powerful business tool. The Interactive Advertising Bureau (IAB) certainly recognizes the need for mobile and has launched a program to help businesses create a more mobile-friendly presence. >>

Monday, June 11, 2012

In-store signage fails to encourage email, SMS engagement

Few of America's fastest growing retailers use in-store signage to promote email or text message engagement, found a new study by interactive marketing provider ExactTarget. >>

Sunday, June 10, 2012

OTAs used for holiday research but budget-conscious Brits prefer to book direct

The UK may be in the midst of another recession but that isn't dampening plans for taking a vacation, according Kantar Media Compete's Online Shopper Intelligence Report. Many British travelers are choosing to book direct rather than use online travel agents. >>

Sunday, June 10, 2012

ShopVisible: PayPal favored by mobile shoppers, not online

Just because your website customers aren't using alternative payment methods, such as PayPal, doesn't mean your mobile customers won't want the option. According to ShopVisible, mobile is a different animal and alternative payment methods are what over-two thirds of mobile shoppers are choosing to use. >>

Friday, June 08, 2012

iMMedia-C launch to offer more analytical data

A new offering in the online space may show marketers where to go to improve campaign ROI. The iMMedia-C platform was created by C3 Metrics and Marketing Productivity Group to provider more analytical ROI information. >>

Thursday, June 07, 2012

Three additions to simplify online, mobile commerce

In the online commerce space consumers are looking for better ways to find products, share information and get good deals. Three new additions to the space may do that for shoppers, but will offer retailers and brands a nice reward, too. >>

Wednesday, June 06, 2012

TruSignal, eXelate partner for audience targeting

Online advertisers may benefit from a new partnership between TruSignal and eXelate. Through the partnership the TruAudience High Value Consumer Segments suite of tools will be available to integrated media platforms through eXelate. >>

Wednesday, June 06, 2012

Facebook ads, comments ineffective at prompting purchases

A new online poll from Reuters/Ipsos reveals that, despite many businesses hoping to make a sale or two via Facebook, many consumers aren't swayed by ads or comments on the social network. >>

Wednesday, June 06, 2012

comScore: Better online returns may improve satisfaction

When it comes to online shopping an easy buy process is mandatory, but of growing concern is the returns process. A new report out from comScore indicates a simpler return process could improve shopper satisfaction. >>

Tuesday, June 05, 2012

Brits make a third of all purchases online

What percentage of your purchases do you make online? In Europe, British consumers make the highest proportion of their overall purchases on the Internet. >>

Tuesday, June 05, 2012

Discounts, coupons attract Father's Day online shoppers this year

Over half of those looking for Father's Day gifts will head online, according to PriceGrabber's latest shopping survey. >>

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