BizReport : Ecommerce

Ecommerce

Friday, December 14, 2007

Can commercial messages seep deeper into social?

Users of social networking sites may be coming round to the idea of commercialization if the results of a recent American Marketing Association survey are considered. >>

Friday, December 14, 2007

"Green Monday" sees ecommerce surge of $881 million

Black Friday, Cyber Monday and now Green Monday. These are the so-called Big Three; the days during the holiday shopping rush that will see the largest amounts of money spent. The term refers to the second Monday in December and it was certainly green this year - metrics firm comScore reports that $881 million (US) were spent on Green Monday 2007. >>

Thursday, December 13, 2007

Online shopper satisfaction levels up

Shoppers are more satisfied with their online holiday shopping experiences this year than they were in 2006, finds the latest ForeSee Results Holiday Retail Benchmark. >>

Wednesday, December 12, 2007

Brits break online spending record

British online shoppers broke records on Monday as lunchtime spending saw them part with the most money ever online in one minute, according to Retail Solutions. >>

Wednesday, December 12, 2007

Social shopping blogs taking off

Online shoppers are increasingly making use of new “social shopping” blogs this holiday season, finds new analysis by Nielsen Online. >>

Wednesday, December 12, 2007

Online avenues help offline store performance

It appears the pre-holiday forecasts may have been mistaken. Before the full shopping rush hit, many online forecasts predicted that etailers and advertisers would see a decrease in online sales. With a Cyber Monday online shopping total of $4 billion, it appears those forecasts were wrong. >>

Wednesday, December 12, 2007

TrueTag tracks online sales

Do you ever wonder what consumers are actually buying on your website? A new offering from Channel Intelligence may keep you in the know, even more finalized sales figures are in for a particular season. >>

Monday, December 10, 2007

U.K. email response times up on 2006

The amount of time taken for companies to respond to email enquiries has risen in the last twelve months, according to new research carried out in the U.K. by Transversal, and consumers are finding it quicker to pick up the telephone. >>

Monday, December 10, 2007

Women more likely to impulse buy online

Online retailers should look at gender differences when it comes to the buying process, as differences between how U.S. men and women shop online are revealed in a new survey. >>

Monday, December 10, 2007

Nielsen: Parents talk products online

Before they head to a mall or department store to buy goodies for the kids' Christmas wish lists, parents are discussing those buys online. That is the word from a recent Nielsen//Netratings report, and is another indication that companies need to be in touch with the social applications on the web. >>

Friday, December 07, 2007

Holiday Dashboard allows marketers to predict shopping revenue

With Cyber Monday bringing in $4 billion online, many marketers are hopeful that a better holiday shopping season is afoot. I you're curious about how your online ad campaigns are performing so far this holiday season, look no farther that PM Digital's new Holiday Dashboard. The tool that tracks how campaigns are performing now and will even predict - based on prior years - how your revenue will shape up for this shopping season. >>

Thursday, December 06, 2007

Survey: Shoppers want recommendations from etailers

Online shoppers don't simply want products. According to a recent survey by Choice Stream, shoppers also want etailers to provide recommendations about products. This is another indication that adding social features - reviews, message boards, blogs - to retailing websites is a must. >>

Tuesday, December 04, 2007

European etailers show 5% YoY growth

Even before the holiday shopping rush began, European e-tailers were showing a nice improvement over 2006 traffic numbers. According to metrics firm comScore in October online retailers saw an increase in traffic of 5%. >>

Monday, December 03, 2007

comScore: Holiday spending tops $4 billion

The first official shopping week during the 2007 holiday shopping season was a good one for online retailers according to metrics firm comScore. comScore research indicates that online shopping topped $4 billion in revenue for the week of November 26th. >>

Saturday, December 01, 2007

More evidence of gift card popularity

U.S. consumers would rather give than receive, and if a present must be bought for them they’d prefer it to be a gift card or cash, according to BIGresearch’s recent American Pulse Survey. >>