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BizReport : Ecommerce

Ecommerce

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Monday, February 27, 2017

Survey finds email pressure for retailers

New data out from Coherent Path indicates retailers are feeling the pressure to send even more emails to their list members. That's a key takeaway from their new report, in which researchers found that more than half are sending at least 3 emails each week, and that nearly two-thirds 'feel pressure' to send even more emails. >>

Friday, February 24, 2017

Report: Finances key to engaging Boomers

While age is an important factor in any kind of advertising targeting, new data out from Epsilon indicates that finances may be the key to engaging Baby Boomers, especially online. Researchers found that Boomers who are financially secure are more likely to shop both online and offline, and to engage with direct mail. >>

Friday, February 24, 2017

Report: Over half of Millennials have or will use Bots

When it comes to using chatbots for customer service or to find out information about products or services, Millennials are leading the way. According to new data out from Retale more than half of Millennials (60%) have already used chatbots, and of those who haven't, 53% say they are interested in chat bot use. >>

Thursday, February 23, 2017

Ad Roundup: Platform expansions and a partnership

In today's advertising roundup, three announcements that could help mobile and digital brands better connect with shoppers. >>

Thursday, February 23, 2017

Survey: Hispanic SMBs show strong optimism

Small businesses across the US have polled with strong optimism over the past year, but new data out from Bank of America indicates that Hispanic small business owners are more optimistic than those from other demographics. They do, however have their concerns about the future. >>

Wednesday, February 22, 2017

Top tips to reduce involuntary churn

Renewal and retention are two keys to subscription service success, but these two areas can also hold cause for concern, especially when consumers find a reason not to renew. One expert shares his top tips to reduce involuntary churn. >>

Tuesday, February 21, 2017

Forecast: Retail to show steady growth through 2017

Although overall retail sales increased less than 1% in January 2017, experts at the National Retail Federation believe retail will show steady growth throughout the year. Researchers suggest retail will show between 3% and 4% growth YoY. >>

Tuesday, February 21, 2017

Report: Desktops still lead online spending

It's not secret than ecommerce led the way throughout the 2016 holiday shopping season, but while mobile devices had record breaking buying years, new data shows the desktop is still the leader in online commerce. >>

Tuesday, February 21, 2017

98% of shoppers deterred by incomplete content in apps and websites

Physical retail stores put a lot of effort into their window and counter displays for good reason. They want to provide consumers with as much visual 'content' as possible. New research from Episerver reveals just how important a website's content is to persuading consumers to become customers. >>

Monday, February 20, 2017

Survey: Trust influences more consumers to share information

New data out from Janrain pinpoints what brands need to be doing in order to get consumers to share information - up to and including registering for a newsletter list or item preferences. >>

Monday, February 20, 2017

Expert: How to reduce involuntary churn

While the subscription space is showing strong growth, there are a few issues for which brands need to prepare. One is involuntary churn; one expert weighs in on how to combat it. >>

Friday, February 17, 2017

Report IDs the next big tech products

We're just over a month into 2017, but technology isn't slowing down. From fun gadgets to the best working tech, First Insight identifies which products will be pushing consumer interest over the next few months. >>

Friday, February 17, 2017

Brands: How to prep for the subscription economy

Shoppers around the globe are signing up for new subscription services - everything from food to monthly beauty regimens. An expert with Digital River identifies how brands can prepare their products or services for the subscription economy. >>

Friday, February 17, 2017

Expert: What Buffett's Walmart sale means

This week investor Warren Buffett of Berkshire Hathaway sold off almost $1 billion in Walmart stocks; he then pushed his investment capital into airlines, Apple, and other options. What does this mean to the big picture of retail? >>

Thursday, February 16, 2017

Survey finds increased interest in online car buying

When it comes to buying a new car, no longer are people only going to car lots to 'kick the tires', as the saying goes. According to new data from eBay Advertising, a growing number of consumers are showing interest in both researching and buying cars online. >>

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