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BizReport : Ecommerce

Ecommerce

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Friday, February 27, 2015

Survey highlights importance of returns process to consumer loyalty

More than 90% of consumers say that the returns process offered by a retailer is very or extremely important and delivery errors can cause consumers to cease engaging with a store both online and offline. >>

Wednesday, February 25, 2015

Ecommerce saves Brits 200 million miles in shopping trips per week

The popularity of online shopping has grown to the extent that more consumers shop online than visit physical stores, according to recent research by Conlumino for Webloyalty. >>

Wednesday, February 25, 2015

UK: 40% of online sales made via mobile device

Growing consumer confidence in mobile technology is driving buying via smartphones and tablets, according to new data released by IMRG. >>

Tuesday, February 24, 2015

UK: Overall mobile spending to increase 10% to 2016

Mobile spending is growing at four times the rate of online shopping in the U.K. as consumers take to the new channel, according to recent research from PayPal and market research firm Ipsos. >>

Friday, February 20, 2015

How M&A will influence advertisers in 2015

The online space is quickly changing from a place consumers go to find specific information about products or brands to a place they go to keep up with friends, do some shopping and read the latest headlines. This changing environment is also opening new opportunities for advertisers and brands. >>

Friday, February 20, 2015

How to design a brand from the ground up

Savvy brands are in social media, have mobile friendly websites and design landing pages to draw shoppers and content readers farther into their sites. But none of that matters if the brands isn't strategically building their reputation. One expert offers tips on how to design a brand from the start. >>

Thursday, February 19, 2015

Xero: SMBs optimistic heading in to Q2

Looking ahead to the second quarter and then the second half of 2015 new data out from online accounting hub Xero indicates small businesses in the US are optimistic about their growth. However, they aren't so optimistic that they are will to hire a number of new employees. >>

Thursday, February 19, 2015

Monetate: Cart abandons down 20%

Industry wide about two-thirds (66%) of shopping carts are abandoned in the online space. But, retailers with Monetate are seeing cart abandons that are significantly lower than the industry standard. >>

Thursday, February 19, 2015

Study: Most shoppers spend more with personalization

New data for the online space: personalization is paying off. According to new data out from MyBuys about half of shoppers are influence to spend more with retailers who personalize emails and other offers for them. >>

Wednesday, February 18, 2015

Study: Unintegrated data the biggest challenge for businesses

A new study indicates online brands are losing millions each year because of the quality of their data. Talend's research finds just over $13 million is lost annually by businesses who use poor data/data analysis. >>

Tuesday, February 17, 2015

Top 3 tips to improve native, programmatic strategies

There are so many options for advertisers in the online space, that many take a disparate approach. A little social, some display, email on holidays. Others only look to the new - video, native. Some always want to control budgets using programmatic. One expert explains how to improve strategy so that native and programmatic campaigns aspects are complimentary. >>

Tuesday, February 17, 2015

Dyn: Two thirds of shoppers unhappy with online experience

Retailers have a long way to go before online shopper experiences match those of offline, according to new global research from Dyn. >>

Monday, February 16, 2015

How to use dating rules to woo customers

Dating is a lot like customer engagement - if you aren't connecting with a date (or a customer) there won't be a second opportunity. One expert offers five dating rules brands can use to woo customers. >>

Monday, February 16, 2015

Study: Shoppers want mobile alerts, not location targeting

Online and mobile shoppers like their email discounts and online coupons. But, according to one new report, they aren't so keen on retailers tracking them via mobile location targeting. According to the study more than half of online/mobile shoppers choose to buy online because they get better deals than if they shop in-store. >>

Monday, February 16, 2015

How native, programmatic are complimentary

Seven weeks into the New Year, how is your online ad strategy faring? One expert identifies early trends in the online ad space and also offers insight into what brands need to do to ensure their ad choices work together seamlessly. >>

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