BizReport : E-commerce

E-commerce

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Tuesday, May 13, 2008

Coupon, comparison sites experience traffic growth

Coupon websites and comparison shopping engines are seeing increased traffic compared to this time last year, according to Hitwise Intelligence. >>

Tuesday, May 13, 2008

Tjoos launches recommendation platform

Consumers who are looking for a little more from their favorite shopping hub may like a new offering from Tjoos. The company recently launched a new personal style recommendation platform. The platform does for clothes and accessories what comparison shopping engines do for electronics and health supplies. >>

Monday, May 12, 2008

Krillion: Shoppers spend 30% of time researching buys

As most e-tailers have discovered, having simple product descriptions on-site is not enough. Today's online shoppers need price comparisons, consumer reviews and product information, which is why many are turning to comparison shopping engines. >>

Thursday, May 08, 2008

Consumers still find online shopping frustrating

Failing to meet customers’ expectations online can have an adverse impact on both the brand and the store, finds a survey from Opinion Research Corporation. >>

Thursday, May 08, 2008

Consumers go online for Mother's Day gifts

Mother’s Day is round the corner and Brand Keys is on the case when it comes to who’s buying what and where. >>

Thursday, May 08, 2008

Nielsen: Experience pushes consumers to post online

Consumer generated media (CGM) is more important than ever for marketers, however, if you think a good product is all you need to generate buzz amongst consumers, think again. A recent survey from Nielsen CGM/Homescan Buzzfacts indicates that the experience a consumer has is more likely to cause them to post a review than the product itself. >>

Tuesday, May 06, 2008

More consumers buying big ticket items online

Consumers are more likely to purchase large and expensive items online these days compared to a couple of years ago, according to a recent survey from PriceGrabber.com. >>

Tuesday, May 06, 2008

No-frills online ad search engine launched

A simple-to-use online advertising search engine has been launched. The site is aimed at small to medium sized businesses wishing to manage their own ad placements. >>

Tuesday, May 06, 2008

New Nielsen tools help marketers manage brand

Do you know how your brand is faring online? If not, a new set of tools from Nielsen Online could change that. The Digital Strategic Services Group of tools helps marketers manage their reputations in online environment. >>

Tuesday, May 06, 2008

New tool could make web development simpler

Having a web presence is a must these days but developing that presence is not easy, especially if you are starting from square one. A new tool from Fresh Tilled Soil could make the process simpler. Rapid Web Prototyping gives developers guides to use while developing HTML/CSS web pages, speeding up the process. >>

Monday, May 05, 2008

Radius: UGC meets display advertising

User-generated content is often found on feedback pages and product review pages, there for those who care to find it, but a new service could see user reviews and comments getting their share of the limelight. >>

Friday, May 02, 2008

Gas prices drive consumers online

It would seem that even high gas prices can’t deter Americans from shopping. If they can’t afford the gas to get to the stores, they go online. >>

Thursday, May 01, 2008

Matures online an overlooked audience

It’s not all knitting and tartan rugs after the age of 62, according Focalyst and Dynamic Logic’s recently released report, the Matures are online in force. >>

Tuesday, April 29, 2008

Gorilla Nation harnesses the mid-tail phenomena

If your website isn't the highest trafficked, you may wonder how to increase traffic without alienating the users currently logging on. A new suite of tools could help. This month, Gorilla Nation launched their new mid-tail set of tools to help websites which don't have the highest or the lowest traffic numbers. >>

Wednesday, April 23, 2008

Consumers use social media to "vent"

Just one person’s encounter with bad customer care can do a lot of damage to a brand, more so now that social media is being used by the disenchanted to expound their bad experiences online. >>

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