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BizReport : Ecommerce

Ecommerce

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Friday, July 03, 2015

Research uncovers ways in which Millennials 'game' e-commerce

New research uncovers the sneaky tricks Millennials employ online to get the best prices and discounts. >>

Thursday, July 02, 2015

Ad Roundup: Solutions for ads, optimization, mobile work

In today's advertising roundup: three new solutions that may change the way brands use online advertising as well as a change for those in the mobile workplace. >>

Thursday, July 02, 2015

Top 3 don't's for telecom customer service

Most businesses focus on what they should do to engage customers, but what about those things they definitely should not, ever, do? Some telecom brands, while focusing on the best practices, are also practicing some don't's that will impact their customer engagement. >>

Wednesday, July 01, 2015

Ad Roundup: Video, content tools launched

In today's advertising roundup, two platform which give content creators and brands access to targeting and distribution. >>

Wednesday, July 01, 2015

Top 4 tips to reduce holiday fraud

Between Thanksgiving and New Years retailers see a lot of retail fraud - from fraudulent returns to the use of stolen credit cards. There are ways retailers can protect themselves and their customers from online and offline fraud. >>

Tuesday, June 30, 2015

Survey: Students, parents say localization key to buying

Retailers wanting to cash in on back to school shoppers may want to think more locally. That is the word from a new Eyeview survey which found a majority of both students and parents are influenced to make purchases because of localized campaigns. >>

Tuesday, June 30, 2015

Study: Millennials cautious with spending

When it comes to having a drink with friends or going on a spontaneous trip, Millennials may be more likely to go. But, according to one new report, while they're willing to go they are also more likely to pay for those spontaneous spending moments through their checking or savings accounts than through credit cards. >>

Tuesday, June 30, 2015

Study: Millennials willing to pay for rewards

Millennials are more willing to pay for rewards programs than other demographics. That is the takeaway from a new LoyaltyOne report which shows that while two-thirds of all consumers say they might pay for rewards about three-quarters of Millennials said they would pay if the rewards offered were relevant to them. >>

Monday, June 29, 2015

Top 3 tips to reduce customer churn

Reaching consumers has never been simpler than with online and social media efforts, but engaging those same consumers so that they become loyal buyers has never been harder. One expert offers his top 3 tips to reduce customer churn. >>

Monday, June 29, 2015

Expert: The benefits to early EMV conversion

EMV isn't going away, and yet many physical and online retailers are loathe to convert their existing systems to the new. In just a few months the point will be moot and there will be new regulations that require EMV; one expert weighs in on the benefits retailers could see from conversion. >>

Friday, June 26, 2015

How beacons can fail and how to prevent that failure

In store beacons can give shoppers access to coupons and discounts, offer product information or even pricing options. But, if they don't work correctly, beacons can do damage to your brand. Her are three common issues with beacons and how retailers can overcome the obstacles. >>

Friday, June 26, 2015

The triggers retailers must ID to increase revenue

By now we all know that when a consumer abandons a cart, savvy retailers will send a quick email to remind them of the items. But a cart abandonment email is only one trigger of many that retailers can tap into to increase revenue and deepen customer engagement. >>

Friday, June 26, 2015

Demandware: Mobile orders up 59% in Q1 2015

Demandware's Q1 2015 Shopping Index highlights the increasing role of mobile in driving orders and that the duration of digital shopping visits is falling. >>

Thursday, June 25, 2015

Studies underline importance of data, priorities

Two studies this week underline the changing priorities for marketers and retailers, and the challenge of getting all departments on the same page. >>

Thursday, June 25, 2015

Top 3 tips to make beacons work for you

Location based targeting and proximity marketing are a growing targeting area for retailers, restaurants and other businesses, but for some the use of LBS technology hasn't been effective. One expert offers his top 3 tips to make beacons work better for you. >>

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