BizReport : Blogs & Content

Blogs & Content

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Tuesday, January 02, 2007

Google Blog Search Traffic Surpasses Technorati

New data from Hitwise puts Google’s Blog Search web traffic share ahead of blogosphere stalwart, Technorati. >>

Thursday, December 28, 2006

Pixsy Releases Widget For All Websites

Pixsy Corporation, a relative newcomer to the search platform, has released a new search board that allows websites of all sizes to include a customizable search engine to their site. >>

Wednesday, December 27, 2006

Google Tests In-Stream Ads

Google, the Internet’s largest video platform, could add another service to its repertoire – the company is now testing in-stream video streaming ads. If the ads work, Google could create a service similar to AdSense that links small businesses with small-scale video creators. >>

Wednesday, December 27, 2006

Social Networkers Boost Holiday Spend 26%

As the holiday shopping season winds down, it looks as if social networkers helped to boost spending by 26% over 2005 numbers. Excluding travel and auction sites, U.S. consumers spent $21.6 billion from November 1 – December 20, 2006. >>

Friday, December 22, 2006

Social Networks Hit With Big Brands

Are social networks the way to draw Generation Y into the brand wars? Some say yes – and they have the trends to back up the message. >>

Tuesday, December 19, 2006

Trend: Social Mobile Networking

Two new studies on social networking have come to the same conclusion: more mobile users are taking social networking with them, thanks to mobile capabilities. >>

Tuesday, December 19, 2006

PayPerPost: Bloggers Must Disclose

PayPerPost, a leader in the relatively new world of paid blogging, has changed their Terms of Service, and are now requiring bloggers who are paid to post disclose that fact to their readers. The disclosure may be a site-wide statement or can be listed on a per-post basis. >>

Monday, December 18, 2006

eMarketer: Online Video To Explode In '07

In three years, more than half of the United States population will be part of the online video audience, according to new research from eMarketer. >>

Monday, December 18, 2006

“Conversations” Put RSS Feeds in Ads

A public relations firm and an RSS feed aggregator have joined forces to produce a new “Hosted Conversations” branded ad unit. Edelman PR and Newsgator say, the ad units contain an RSS feed of blogs and comments related to the advertisers sponsoring the ad. >>

Friday, December 15, 2006

Study: CGM The Great Influencer

According to a new study, consumer-generated media – blogs, message boards and other online communities – is a great influencer of U.S. travel and automobile purchasing decisions. >>

Thursday, December 14, 2006

Study: More Interacting Via Blogs, Video

A new study indicates making phone calls online, visiting blogs and watching online video have made the largest gains with online users in the past year. Still, the most used applications are more traditional. Email, news services and online shops top the list of most-used platforms. >>

Thursday, December 14, 2006

Free Service Allows Calls From Social Networks

Jaxtr, a start up Click-To-Call company, could change the way social networks work thanks in part to Ma Bell. Their new CTC platform allows social networkers to call one another with a click of the mouse – and without revealing their personal numbers. >>

Wednesday, December 13, 2006

Online Video Audience Not Engaged

Movie downloads remain the least-watched genre of online video. Instead of long programming, 70% of online video users are watching short clips of sports and news. >>

Tuesday, December 12, 2006

SI "Takkles" Social Network

High school athletes have a new forum to display their rankings, clips and profiles. Sports Illustrated has teamed with social start up Takkle.com to provide a social sports network. >>

Thursday, December 07, 2006

Games, TV Lead Way For Mobile Entertainment

New research predicts mobile content use will explode starting in 2007, with mobile games and mobile television episodes pulling away from the current mobile favorite, music. >>

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