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BizReport : April 4, 2018 Archive

April 4, 2018 Archive

Ecommerce | April 04, 2018

Survey finds digital, traditional shopping inextricably linked

While more shoppers are, indeed, buying products online, that hasn't diminished trips to the local mall or calls to local merchants. In fact, according to new data out from the National Retail Federation and Forrester, digital has become merely another touchpoint, underlining the importance of customer service and communication between brands or merchants and consumers. >>