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BizReport : October 23, 2017 Archive

October 23, 2017 Archive

Mobile Marketing | October 23, 2017

Phones are the new wallets, tool gives marketers data they can use

Freak out because of a left behind wallet? Not any more. Today's consumers are more freaked out when they forget their phones at home. That's the word from new LivePerson data, which shows that nearly two-thirds (61.8%) of global consumers would rather leave their wallet at home than their phone. >>